Swissquote and the National League ice hockey club ZSC Lions have announced the extension of their partnership, which began in 2021, for a further 3 years.
The orange and white Swissquote logo will now adorn the uniforms of the ZSC Lions players until the end of the 2025-2026 season.
According to the ZSC Lions, the Swiss online bank's main goal is to increase brand awareness and strengthen its position in the Zurich business district.
In addition, the sponsorship includes exclusive access to the Business Club, allowing the bank to invite clients and business partners to matches at the Swiss Life Arena.
"The ZSC Lions are proud that Swissquote, Switzerland's leading online bank, has extended its previous commitment to us. The fact that Swissquote has prolonged the contract for another three years shows the great mutual respect in this partnership," said Roger Gemperle, Chief Marketing Officer of the ZSC Lions.
"We are pleased to continue working with the ZSC Lions, one of the most popular and ambitious ice hockey clubs in Switzerland. Together with the Lions, we can achieve our goals, namely increasing our brand awareness and anchoring our important location in Zurich. We are convinced of this and look forward to sharing exciting hockey moments with our clients," commented Jan De Schepper, Swissquote's Chief Sales & Marketing Officer, on the partnership.
Recently, Swissquote updated its app for iOS devices.
