eToro launches recurring investment feature for UK, EU, and UAE users

eToro, the trading and investment platform, has introduced a new recurring investment feature for users in the United Kingdom, Europe, and the United Arab Emirates.
This initiative is aimed at strengthening the company’s long-term investment offerings and providing users with greater control over portfolio building.
The new feature allows investors to automatically purchase assets on a set schedule without the need to place manual orders. It covers stocks, exchange-traded funds (ETFs), and cryptoassets, enabling users to invest regularly and mitigate the impact of market volatility.
Usage terms and investor motivation
The feature is available to eligible users in the specified regions and supports investments from $25 to $5,000 per transaction, with a monthly limit of $25,000. It is designed to promote financial discipline through a dollar-cost averaging strategy.
According to the eToro Retail Investor Beat survey, conducted among 10,000 investors across 12 countries, 45% of respondents said recurring investments help them invest within their budget, 41% cited time savings, 29% mentioned reducing the stress of market timing, and 25% highlighted the benefit of lowering average asset costs.
Strategic significance and eToro’s next steps
Tuval Chomut, Chief Solutions Officer at eToro, emphasized that recurring investments strengthen the platform’s long-term offering and help investors maintain discipline regardless of market fluctuations.
The new feature complements other recent updates from the platform, including the launch of local currency accounts in GBP and EUR to reduce conversion fees, as well as the introduction of advanced portfolio management tools.
The rollout of recurring investments marks another step in eToro’s mission to democratize finance and enhance the user experience through automation and accessible financial planning tools.