Saxo Bank, a leading online trading and investment specialist, has announced the strategic merger of its Global Sales and Saxo Experience (SXO) divisions into a single unit called Group Commercial.
The initiative is designed to improve collaboration, simplify operations and enhance client service initiatives. The decision comes as Saxo announced that it has reached the DKK 800 billion mark in client assets from more than 1.2 million clients.
The company highlighted that Camilla Dahl Hansen, Saxo's Chief Experience Officer, has played a key role in creating a structure focused on delivering a high quality client experience. At the same time, she has decided to leave Saxo to pursue new opportunities outside the company. The commercial division will be led by Stig Christensen, currently Chief Sales Officer.
Kim Fournais, Founder and CEO, thanked Camilla for her valuable contribution to Saxo Bank.
"Her efforts have played a key role in providing our clients with a superior trading and investment experience," he said.
Fournet also believes that under Stig Christensen's leadership, Group Commercial will take client service to a new level.
"We are committed to providing high quality service to our growing client base and to developing the business further," said Stig Christensen.
"Simplifying our structure and improving our decision-making capabilities will help us deliver even more value to our clients," he added.
Founded in 1992, Danish bank and broker Saxo Bank provides clients from 170 countries with access to financial markets and the opportunity to earn extra income by investing in ready-made diversified portfolios. The company has repeatedly won prestigious awards and prizes.
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