Google aims to simplify cryptocurrency access for users

The launch of Bitcoin exchange-traded funds (ETFs) has created new opportunities for tech giants to enter the cryptocurrency industry. As a result, Google is actively developing solutions to make cryptocurrency usage, including Bitcoin, more accessible.
According to Bloomingbit, during the Bitcoin Tech Carnival event in Hong Kong on February 18, Google’s Web3 specialist Kyle Song stated that the company is already collaborating with Bitcoin developers and exploring ways to simplify access to digital assets for Web2 users.
Song cited cryptocurrency wallets as an example. He explained that Google is working on making the experience of using Bitcoin wallets as seamless as traditional Web2 payment systems. In the future, users may be able to log into their Bitcoin wallets using Google accounts and conduct transactions as easily as they do with conventional financial services.
The company is also researching technologies to enhance trust between on-chain and off-chain systems, including the use of Zero-Knowledge Proofs (ZKP) to improve security.
When did Google become interested in crypto?
Google began showing interest in cryptocurrencies and blockchain as early as 2018. At that time, the company was experimenting with various decentralized technologies. One of its first steps was integrating blockchain tools into Google Cloud, enabling developers to use blockchain for data storage and smart contract execution.
In 2020, Google partnered with blockchain projects like Chainlink to integrate oracles into its services and later added blockchain data support to BigQuery.
In recent years, Google’s interest in cryptocurrencies has significantly grown. In 2022, the company actively expanded its Web3 division, hiring blockchain specialists and investing in cryptocurrency-related startups. In 2023, Google Cloud announced a partnership with Coinbase, allowing customers to pay for cloud services with cryptocurrency.
Additionally, Google plans to invest $75 billion in artificial intelligence projects.