02.04.2025
Ezequiel Gomes
Contributor
02.04.2025

Buy now pay later comes to crypto with Pump.Fi

Buy now pay later comes to crypto with Pump.Fi Buy now pay later comes to crypto

​Pump.fun, a leading meme coin launchpad on the Solana blockchain, has introduced a new lending platform designed to make digital assets more accessible to retail traders. 

The service, called Pump.Fi, allows users to purchase memecoins and non-fungible tokens (NFTs) by paying just one-third of the cost upfront and deferring the rest over 60 days, according to Cointelegraph.

The protocol does not require credit checks and will operate entirely on-chain, according to an announcement from the company on April 1. Pump.Fi also includes a marketplace where lenders can buy and trade the debt generated through the platform.

A liquidity push amid slowing meme coin momentum

The launch comes as mem ecoin activity on Solana shows signs of fatigue following a series of high-profile missteps, including the failed LIBRA token debut. Pump.fun, once at the center of Solana’s meme coin surge, is now pivoting to lending and decentralized exchange services to maintain momentum.

The company recently launched PumpSwap, its own decentralized exchange, to replace Raydium as the destination for tokens that succeed on Pump.fun. In just days, PumpSwap captured over 10% of Solana’s trading volume and generated nearly $4 million in daily fees, surpassing all other Solana apps, according to Dune Analytics and DefiLlama.

Pump.fun said PumpSwap will begin sharing trading fees with coin creators, a move aimed at incentivizing more project launches.

With Pump.Fi, the company is doubling down on the belief that expanding access to capital—without traditional gatekeepers—could help revitalize the meme coin ecosystem. However, it remains unclear how the platform will manage repayment risk in the absence of collateral or credit assessments.

Recently, Pump.fun co-founder Alon denied rumors of a token launch and IPO, calling the reports “wrong.” He urged users to ignore unofficial news after leaked documents claimed plans for a 420 million token issuance.

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