Kraken launches U.S. equities trading

San Francisco-based crypto exchange Kraken has rolled out U.S. equities trading on its platform, integrating it with its existing crypto services in a move that mirrors features offered by brokerages like Robinhood.
The new service, launched in collaboration with licensed broker-dealer Alpaca, allows select U.S. customers to trade over 11,000 US-listed stocks and ETFs commission-free, with more than half of these offerings available as fractional shares. This phased rollout will initially be available in select US states, with Kraken planning a nationwide launch soon. Co-CEO Sethi highlighted that the expansion into equities is a natural progression that not only diversifies Kraken’s product suite but also sets the stage for the eventual tokenization of assets on-chain, reports The Block.
Strategic expansion and future outlook
Kraken’s latest initiative comes amid a broader strategic push towards integrating traditional financial instruments with digital assets. The company is actively planning to expand its services beyond the U.S., with targeted markets including the United Kingdom, Europe, and Australia. This aligns with its previous moves, notably the $1.5 billion acquisition of CFTC-regulated NinjaTrader, which signaled a deeper foray into the equity trading domain. Looking further ahead, Kraken also announced plans for an initial public offering slated for early 2026, reinforcing its commitment to bridging the gap between conventional finance and the emerging crypto ecosystem.
As market demand for all-in-one, 24/7 global trading platforms grows, Kraken’s new equities offering could well redefine how investors manage diversified portfolios across asset classes—ranging from cryptocurrencies to traditional stocks and ETFs. Industry observers will be watching closely to see how these innovations influence market liquidity and the overall trajectory of crypto-integrated financial services.
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