Trump Media plans $3B crypto investment via equity and bonds
Being in the right place at the right time
According to Financial Times, one of the key announcements at the upcoming Bitcoin 2025 conference in Las Vegas will be from Trump Media and Technology Group (TMTG), which is reportedly preparing to increase its crypto investments by $3 billion using a mix of internal funds and borrowed capital.
Citing sources familiar with the matter, Financial Times reports that the deal involves $2 billion in equity financing and another $1 billion through convertible bonds. The fundraising will be structured as a secondary stock offering, allowing TMTG to sell shares at current market prices. As of the report, the stock was trading at $25.70, giving the company a market cap of nearly $6 billion.
Banks likely to participate in the deal include ClearStreet and BTIG. While TMTG has not confirmed the plan, it has neither denied it nor clarified the details.
Being in the right place at the right time
The expansion into crypto aligns with the current market momentum and with investor sentiment around Trump’s media empire. TMTG already has holdings in NFTs, meme coins, shares in the mining company American Bitcoin and World Liberty Financial, and plans to launch an ETF in partnership with Crypto.com.
The move will further deepen the Trump family’s footprint in the crypto sector — especially as Donald Trump Jr. currently holds exclusive investment authority within TMTG. Through a revocable trust controlling 53% of shares, he can approve major financial decisions without lengthy internal procedures.
As we wrote, Trump Media to launch Truth.Fi ETF in partnership with Crypto.com
