Trump-backed World Liberty project invests in ETH, LINK, AAVE

World Liberty Financial (WLFI), a Trump-backed venture, has made a significant investment in the cryptocurrency market, acquiring $12 million worth of Ethereum (ETH), Chainlink (LINK), and Aave (AAVE).
The investment, made on December 12, included the purchase of 2,631 ETH at an average price of $3,801, funded through 10 million USDC, Сrypto.news reported.
The move signals WLFI’s strategic focus on integrating digital assets into its offerings. The project aims to deliver lending and borrowing services, along with investment opportunities tailored for crypto investors. This latest acquisition comes as Ethereum’s price experienced a notable uptick, rising 2.36% in one hour and gaining 6.86% within a day of trading following the purchase.
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Founding Team Includes Trump Family and Industry Leaders
Trump's sons, Eric Trump, Donald Trump Jr. and Barron Trump, are part of the founding team along with well-known real estate executive Steve Witkoff and his sons. The project marks a significant entry into the decentralized finance (DeFi) sector by leveraging the influence and visibility of the Trump brand to attract investors.
WLFI’s investment in ETH, LINK, and AAVE aligns with its focus on well-established cryptocurrencies that serve as pillars of the DeFi ecosystem. Ethereum powers decentralized applications, Chainlink provides decentralized oracle solutions, and Aave facilitates crypto lending and borrowing—each playing a critical role in blockchain-based financial systems.
Implications for the crypto market
The $10 million investment by WLFI highlights growing institutional interest in cryptocurrencies and decentralized finance platforms. Industry analysts suggest that WLFI’s backing could further legitimize DeFi assets and attract mainstream investors seeking exposure to blockchain technology.
World Liberty Financial’s entry into the crypto space will be closely watched, particularly as the project begins offering lending and investment products. The move sets the stage for further adoption of digital assets.
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