Pumpfun confirms $4B ICO with KYC, tokenomics and airdrop
Pumpfun sets $4B ICO date, faces mixed community reactions
After days of uncertainty following Gate.io’s removal of its announcement about Pumpfun’s token sale scheduled for July 12, the memecoin platform has officially confirmed the ICO date and shared detailed tokenomics.
On July 9, Pumpfun formally announced the upcoming initial coin offering (ICO) of its PUMP token, outlining the sale’s structure, KYC requirements, and reward allocation for ecosystem participants.
The ICO is scheduled for July 12 and will be held both on the Pumpfun platform and across six major centralized exchanges. Identity verification will be mandatory.
PUMP tokenomics. Source: pumpfun
Pumpfun confirmed earlier reports valuing the ICO at $4 billion, with 33% of tokens to be sold through the ICO, 24% allocated for community and ecosystem initiatives, 20% to the team, 13% to investors, and the remainder distributed between the treasury, livestream rewards, and liquidity.
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In a post on X, the “memecoin factory” stated its goal to “destroy Facebook, TikTok, and Twitch. On Solana,” and teased an airdrop — although no date or details have been disclosed yet.
The Defiant noted mixed community sentiment toward both the ICO and the platform itself. While some critics have labeled the token and platform as “extractive,” others — such as Messari researcher Sunny Shi — projected a $7–20 billion valuation, especially if mechanisms like fee rebates and token buybacks are introduced.
Pumpfun’s statement mentioned the team is “exploring mechanisms such as fee rebates, token buybacks, and other incentives and campaigns.”
A Controversial success story
Launched in Q1 2024, Pumpfun quickly became one of the fastest-growing platforms in DeFi and beyond, generating $715 million in revenue since inception.
It is currently the third most profitable DeFi protocol of the past year, earning $662 million over the last 365 days — trailing only stablecoin giants Tether and Circle.
Rounding out the top five in DeFi protocol profits are Solana’s Phantom wallet and the memecoin marketplace Photon, both potentially considered indirect beneficiaries of Pumpfun’s rise.
As we wrote, Pump.fun founder denies token launch plans after Base controversy
