Item: ERA Real Estate
Rating: 4
Author: Oleg Tkachenko

We evaluate ERA Real Estate based on key metrics such as domain stability, user reviews, customer loyalty, popularity and web mentions. Our analysis provides a snapshot of how ERA Real Estate is performing, helping you understand whether it’s building trust, maintaining customer loyalty, or facing challenges.

ERA Real Estate Trust Tracker
Overall Trust Index The Overall Trust Index is based on multiple factors, including the following individual metrics: Domain Stability Score (measuring domain age and reliability), User Reviews Score (aggregating positive and negative feedback from trusted sources like Trustpilot), Customer Loyalty Index (reflecting customer retention and satisfaction), Popularity Score (tracking online searches and mentions), and the Web Mention Index (analyzing the number of referring domains and online references). Each score is evaluated on a 5-point scale. Learn the assessment criteria in details	4/5
User Reviews Score This score is derived specifically from verified user ratings on Trustpilot, offering insight into customer satisfaction.	3.5/5
Customer Loyalty Index This index reflects the level of customer loyalty to a company based on the ratio of positive to negative reviews, while also factoring in the company’s responses to negative feedback. This parameter helps evaluate how satisfied customers are with the company's products or services.	4/5
Popularity Score The popularity score is based on website traffic, user engagement statistics, compared to previous periods to evaluate growth or decline. The data was obtained using Similarweb, a comprehensive SEO platform that provides insights into website performance, keyword analysis, and competitive research	4.7/5
Web Mention Index This index measures how frequently a company or its website is mentioned across external sites, typically through referring domains. This index reflects the online visibility and reputation of the company, indicating how often it is cited or discussed in various digital platforms.	3.2/5
Domain Stability Score This score assesses the reliability and consistency of a domain over time, typically based on factors such as the age of the domain, the frequency of ownership changes, and any periods of downtime or suspension. A high score indicates that the domain has been stable, with consistent operation and ownership, which can suggest trustworthiness and longevity in the digital space.	5/5

Top 5 Countries Where ERA Real Estate is Popular

Data Currently Unavailable

At present, we lack sufficient data to analyze this company’s website traffic distribution across the top five countries. This may be due to limited web traffic, restricted access to geographic data, or low engagement in international markets. Our analytics team will continue monitoring, and any new data will be promptly added to provide an updated view of the company's market presence.

What are ERA Real Estate Reviews?

User Reviews Score

3.5 /5

According to Trustpilot data

, users have left 808 reviews about the company. The most recent review was posted on 1 July 2025, and the overall Trustpilot rating for ERA Real Estate is 3.5.

3.5 /5 rate of 808 reviews
5-star	78.22%
4-star	10.77%
3-star	0.62%
2-star	1.24%
1-star	9.16%

Customer Loyalty and Perception of ERA Real Estate

Customer Loyalty Index

4 /5

The trust and satisfaction index for ERA Real Estate is derived from the ratio of positive to negative reviews, offering a clear measure of customer loyalty and overall sentiment. Built on data from Trustpilot, a globally recognized platform for consumer feedback, this index provides valuable insight into how the brand is perceived by its customers. A high ratio of positive reviews signals strong loyalty, while a prevalence of negative feedback highlights areas for improvement in the customer experience.

How Does ERA Real Estate Show Up in Online Feedback?

Negative reviews about ERA Real Estate are present but not overwhelming, indicating isolated incidents rather than systemic issues. However, it’s important to examine their content carefully to determine how relevant these concerns might be to you. When reviewing feedback, consider both the overall sentiment and specific details to make a well-informed decision about engaging with the company.

ERA Real Estate does not respond to negative reviews, or there is insufficient data to draw definitive conclusions about its approach to feedback. This could be an important consideration when evaluating the decision to collaborate with the company.

Why do customers appreciate ERA Real Estate?

719 users have shared their positive experiences, highlighting what they appreciate about ERA Real Estate.

Top 5 reasons why users are satisfied with service-oriented companies:

Responsive customer support	Inquiries are handled promptly and professionally.
Clear pricing and terms	Fees and policies are explained transparently.
Reliable security measures	Users feel confident their data is handled securely.
Timely service execution	Payments, requests, and claims are processed efficiently.
Stable and user-friendly platform	The interface is easy to use and performs consistently.

Are ERA Real Estate's services gaining or losing popularity?

Popularity Score

4.7 /5

Understanding whether a company's services are gaining or losing popularity is crucial for assessing its current standing and growth potential. We compared the website traffic data for ERA Real Estate from the last month and a year ago to analyze trends.

According to Similarweb data for May 2025, the website recorded 505,384 visits last month, providing insights into its current online presence and traffic dynamics.

Dynamics of site visits over the past 12 months

Over the past year, website traffic has risen significantly by 20.12% , reflecting a strong upward trend in the popularity of ERA Real Estate's services. This notable growth may be driven by enhanced service quality, successful marketing efforts, or positive customer feedback. ERA Real Estate appears to be gaining traction in the market, and maintaining this focus could result in continued success.

Disclaimer:

Website traffic is an additional source of information for evaluating a company's popularity, but it should not be solely relied upon, as other factors may also influence these metrics.

ERA Real Estate’s Recognition and Trust in the Digital Space

Web Mention Index

3.2 /5

Backlinks (links from other websites) show how well-known and trusted a company is online. However, the quality of these links is more significant than the quantity. The more high-quality sites link to ERA Real Estate’s website, the higher its credibility in the eyes of customers and partners. This can indicate that the company is recognized as reliable and popular in its industry.

In our analysis, we filter out low-quality sites and focus exclusively on backlinks from trusted, authoritative sources. We have tracked the number of these high-quality sites linking to http://era.be and monitored changes over the past month. This metric is crucial for assessing how widely the brand is recognized and how much trust it holds in the digital space.

The domain http://era.be has 569 referring domains.

*Referring domains data sourced from Serpstat

The average number of referring domains in the ‘Real Estate Companies and Agents’ category is 721

. ERA Real Estate’s backlink profile is below the industry standard. While not critically low, this level still indicates that the company is underperforming in terms of online recognition. Improving its backlink strategy could boost its credibility, making the company appear more trustworthy and dependable.

Note:

A company in this range has some online authority but risks falling behind competitors who are viewed as more reliable or well-established.

Recognition and Trust
in the Digital Space (%)

*Trust level based on unique referring domains

Is the ERA Real Estate Website Reliable and Stable?

Domain Stability Score

5 /5

We analyzed the registration date of the ERA Real Estate domain to assess its stability and reliability. Regardless of how long the domain has been active, its age remains an important indicator of the company’s trustworthiness and resilience in the digital space.

The domain registration data is provided below http://era.be
Registered On	1995-12-23

ERA Real Estate has demonstrated a lasting presence in the market, reflected in the long-standing activity of its domain. Such an extended tenure suggests the company's stability and adaptability, as well as its efforts to build trust with clients and partners. This long-term presence may indicate experience and professionalism, contributing to its reputation within the industry.

Can ERA Real Estate’s long-established domain be considered a mark of trust?

While domain age is a positive indicator of stability and professionalism, it should be considered alongside other factors, such as customer reviews and overall reputation, to form a comprehensive assessment of the company's reliability.

Comparison of ERA Real Estate with Organic Competitors

An analysis of the ERA Real Estate website and its competitors, conducted using Ahrefs, provides a clear insight into the leading companies in the market.

The analysis focuses on three core metrics, which provide a clear picture of how well ERA Real Estate competes in its niche, highlight growth opportunities, and outline actionable steps to strengthen its market position.

	Traffic Monthly traffic indicates the website’s popularity among users.	Monthly traffic changes Traffic changes over the past month reveal growth or decline in interest.
era.be	391761	7772
immoproxio.be	231284	-7005
immoscoop.be	614534	37795
heylenvastgoed.be	210620	2573

What Does ERA Real Estate Offer?

ERA Belgium, established in 1995, is the largest real estate network in Belgium. It consists of over 2,300 independent broker offices in 48 countries, with more than 1,100 in 13 European countries. In Belgium, there are over 100 ERA offices, each operated by real estate agents recognized by the Professional Institute of Real Estate Agents (BIV). ERA, a group of quality real estate agents, was founded in the United States in 1972 and has been active in the Belgian real estate market since 1995. The network comprises more than 2,300 affiliated and independent agencies in 48 countries, including over 1,100 agencies in 13 European countries. In Belgium, the ERA network includes more than 100 offices.

ERA Real Estate Contacts
Contact e-mail	info@era.be
Contact telephone	03 889 88 28
Registration address	Grote Markt 6A Sint-Niklaas Belgium

Conclusion: Is ERA Real Estate Legit? Is it Safe?

To verify the legitimacy of ERA Real Estate with 100% certainty, it’s essential to consult official regulatory websites overseeing the company's operations. However, we can provide some key indicators based on several performance metrics to help assess the company’s trustworthiness and safety.

Overall Score: 4/5

A high score indicates that ERA Real Estate is highly regarded by its customers, delivering excellent service with minimal complaints. This level of trust and recognition positions ERA Real Estate as a leader in its field. Customers can confidently rely on its services, as it has proven to be consistent and dependable.