Item: Hometrack
Rating: 1.4
Author: Oleg Tkachenko

We evaluate Hometrack based on key metrics such as domain stability, user reviews, customer loyalty, popularity and web mentions. Our analysis provides a snapshot of how Hometrack is performing, helping you understand whether it’s building trust, maintaining customer loyalty, or facing challenges.

Hometrack Trust Tracker
Overall Trust Index The Overall Trust Index is based on multiple factors, including the following individual metrics: Domain Stability Score (measuring domain age and reliability), User Reviews Score (aggregating positive and negative feedback from trusted sources like Trustpilot), Customer Loyalty Index (reflecting customer retention and satisfaction), Popularity Score (tracking online searches and mentions), and the Web Mention Index (analyzing the number of referring domains and online references). Each score is evaluated on a 5-point scale. Learn the assessment criteria in details	1.4/5
User Reviews Score This score is derived specifically from verified user ratings on Trustpilot, offering insight into customer satisfaction.	2.1/5
Customer Loyalty Index This index reflects the level of customer loyalty to a company based on the ratio of positive to negative reviews, while also factoring in the company’s responses to negative feedback. This parameter helps evaluate how satisfied customers are with the company's products or services.	N/A
Popularity Score The popularity score is based on website traffic, user engagement statistics, compared to previous periods to evaluate growth or decline. The data was obtained using Similarweb, a comprehensive SEO platform that provides insights into website performance, keyword analysis, and competitive research	0.6/5
Web Mention Index This index measures how frequently a company or its website is mentioned across external sites, typically through referring domains. This index reflects the online visibility and reputation of the company, indicating how often it is cited or discussed in various digital platforms.	2.6/5
Domain Stability Score This score assesses the reliability and consistency of a domain over time, typically based on factors such as the age of the domain, the frequency of ownership changes, and any periods of downtime or suspension. A high score indicates that the domain has been stable, with consistent operation and ownership, which can suggest trustworthiness and longevity in the digital space.	5/5

Top 5 Countries Where Hometrack is Popular

Data Currently Unavailable

At present, we lack sufficient data to analyze this company’s website traffic distribution across the top five countries. This may be due to limited web traffic, restricted access to geographic data, or low engagement in international markets. Our analytics team will continue monitoring, and any new data will be promptly added to provide an updated view of the company's market presence.

What are Hometrack Reviews?

User Reviews Score

2.1 /5

According to Trustpilot data

, users have left 10 reviews about the company. The most recent review was posted on 21 May 2025, and the overall Trustpilot rating for Hometrack is 2.1.

2.1 /5 rate of 10 reviews
5-star	0%
4-star	0%
3-star	0%
2-star	0%
1-star	100%

Customer Loyalty and Perception of Hometrack

Customer Loyalty Index

0 /5

The trust and satisfaction index for Hometrack is derived from the ratio of positive to negative reviews, offering a clear measure of customer loyalty and overall sentiment. Built on data from Trustpilot, a globally recognized platform for consumer feedback, this index provides valuable insight into how the brand is perceived by its customers. A high ratio of positive reviews signals strong loyalty, while a prevalence of negative feedback highlights areas for improvement in the customer experience.

How Does Hometrack Show Up in Online Feedback?

The majority of reviews about company Hometrack are negative, significantly undermining trust. Under these circumstances, collaboration with the company is not recommended. The reviews highlight real issues and risks that should be considered before making any decisions.

Hometrack does not respond to negative reviews, or there is insufficient data to draw definitive conclusions about its approach to feedback. This could be an important consideration when evaluating the decision to collaborate with the company.

Why Does Hometrack Have a Low Rating?

A small number of reviews does not allow for an objective assessment of Hometrack service quality. The number of reviews depends on factors such as how long the company has been on the market, customer activity, and their motivation to leave feedback. With limited data, the current rating may be incomplete. We continuously monitor the situation and will recalculate the rating as more reviews become available to provide the most accurate and fair assessment.

Are Hometrack's services gaining or losing popularity?

Popularity Score

0.6 /5

Understanding whether a company's services are gaining or losing popularity is crucial for assessing its current standing and growth potential. We compared the website traffic data for Hometrack from the last month and a year ago to analyze trends.

According to Similarweb data for May 2025, the website recorded 7,927 visits last month, providing insights into its current online presence and traffic dynamics.

Dynamics of site visits over the past 12 months

Over the last year, website traffic has surged by 80.82% , indicating a dramatic increase in the popularity of Hometrack's services. Such substantial growth suggests that Hometrack has made significant strides in the market, likely due to a combination of effective promotions, excellent customer experiences, and strong word-of-mouth. This rapid rise in traffic signals that Hometrack is capturing considerable market attention and could continue to expand at this accelerated pace.

Disclaimer:

Website traffic is an additional source of information for evaluating a company's popularity, but it should not be solely relied upon, as other factors may also influence these metrics.

Hometrack’s Recognition and Trust in the Digital Space

Web Mention Index

2.6 /5

Backlinks (links from other websites) show how well-known and trusted a company is online. However, the quality of these links is more significant than the quantity. The more high-quality sites link to Hometrack’s website, the higher its credibility in the eyes of customers and partners. This can indicate that the company is recognized as reliable and popular in its industry.

In our analysis, we filter out low-quality sites and focus exclusively on backlinks from trusted, authoritative sources. We have tracked the number of these high-quality sites linking to http://hometrack.com and monitored changes over the past month. This metric is crucial for assessing how widely the brand is recognized and how much trust it holds in the digital space.

The domain http://hometrack.com has 464 referring domains.

*Referring domains data sourced from Serpstat

The average number of referring domains in the ‘Real Estate Companies and Agents’ category is 721

. Hometrack’s backlink profile is below the industry standard. While not critically low, this level still indicates that the company is underperforming in terms of online recognition. Improving its backlink strategy could boost its credibility, making the company appear more trustworthy and dependable.

Note:

A company in this range has some online authority but risks falling behind competitors who are viewed as more reliable or well-established.

Recognition and Trust
in the Digital Space (%)

*Trust level based on unique referring domains

Is the Hometrack Website Reliable and Stable?

Domain Stability Score

5 /5

We analyzed the registration date of the Hometrack domain to assess its stability and reliability. Regardless of how long the domain has been active, its age remains an important indicator of the company’s trustworthiness and resilience in the digital space.

The domain registration data is provided below http://hometrack.com
Expires On	2027-02-22
Registered On	2000-02-22
Updated On	2024-12-24

Hometrack has demonstrated a lasting presence in the market, reflected in the long-standing activity of its domain. Such an extended tenure suggests the company's stability and adaptability, as well as its efforts to build trust with clients and partners. This long-term presence may indicate experience and professionalism, contributing to its reputation within the industry.

Can Hometrack’s long-established domain be considered a mark of trust?

While domain age is a positive indicator of stability and professionalism, it should be considered alongside other factors, such as customer reviews and overall reputation, to form a comprehensive assessment of the company's reliability.

Comparison of Hometrack with Organic Competitors

An analysis of the Hometrack website and its competitors, conducted using Ahrefs, provides a clear insight into the leading companies in the market.

The analysis focuses on three core metrics, which provide a clear picture of how well Hometrack competes in its niche, highlight growth opportunities, and outline actionable steps to strengthen its market position.

	Traffic Monthly traffic indicates the website’s popularity among users.	Monthly traffic changes Traffic changes over the past month reveal growth or decline in interest.
hometrack.com	3426	-909
propertydata.co.uk	23006	652
home.co.uk	332330	-49456
data.gov.uk	3581076	16959

What Does Hometrack Offer?

The company is specialized in the residential property market. It is affiliated with @ZooplaAdvantage. Visitors can subscribe to the monthly UK Cities House Price Index on the company's website.

Hometrack Contacts
Registration address	Lots Road London United Kingdom

Conclusion: Is Hometrack Legit? Is it Safe?

To verify the legitimacy of Hometrack with 100% certainty, it’s essential to consult official regulatory websites overseeing the company's operations. However, we can provide some key indicators based on several performance metrics to help assess the company’s trustworthiness and safety.

Overall Score: 1.4/5

A moderately low score indicates that Hometrack faces persistent issues that affect overall user satisfaction. Although some positive feedback is present, it is outweighed by a higher volume of critical reviews. Hometrack may need improvement in areas such as customer service, engagement, or domain stability.