Item: MAPFRE España
Rating: 2.6
Author: Oleg Tkachenko

We evaluate MAPFRE España based on key metrics such as domain stability, user reviews, customer loyalty, popularity and web mentions. Our analysis provides a snapshot of how MAPFRE España is performing, helping you understand whether it’s building trust, maintaining customer loyalty, or facing challenges.

MAPFRE España Trust Tracker
Overall Trust Index The Overall Trust Index is based on multiple factors, including the following individual metrics: Domain Stability Score (measuring domain age and reliability), User Reviews Score (aggregating positive and negative feedback from trusted sources like Trustpilot), Customer Loyalty Index (reflecting customer retention and satisfaction), Popularity Score (tracking online searches and mentions), and the Web Mention Index (analyzing the number of referring domains and online references). Each score is evaluated on a 5-point scale. Learn the assessment criteria in details	2.6/5
User Reviews Score This score is derived specifically from verified user ratings on Trustpilot, offering insight into customer satisfaction.	1.5/5
Customer Loyalty Index This index reflects the level of customer loyalty to a company based on the ratio of positive to negative reviews, while also factoring in the company’s responses to negative feedback. This parameter helps evaluate how satisfied customers are with the company's products or services.	2/5
Popularity Score The popularity score is based on website traffic, user engagement statistics, compared to previous periods to evaluate growth or decline. The data was obtained using Similarweb, a comprehensive SEO platform that provides insights into website performance, keyword analysis, and competitive research	3.5/5
Web Mention Index This index measures how frequently a company or its website is mentioned across external sites, typically through referring domains. This index reflects the online visibility and reputation of the company, indicating how often it is cited or discussed in various digital platforms.	5/5
Domain Stability Score This score assesses the reliability and consistency of a domain over time, typically based on factors such as the age of the domain, the frequency of ownership changes, and any periods of downtime or suspension. A high score indicates that the domain has been stable, with consistent operation and ownership, which can suggest trustworthiness and longevity in the digital space.	5/5

Top 5 Countries Where MAPFRE España is Popular

Data Currently Unavailable

At present, we lack sufficient data to analyze this company’s website traffic distribution across the top five countries. This may be due to limited web traffic, restricted access to geographic data, or low engagement in international markets. Our analytics team will continue monitoring, and any new data will be promptly added to provide an updated view of the company's market presence.

What are MAPFRE España Reviews?

User Reviews Score

1.5 /5

According to Trustpilot data

, users have left 2354 reviews about the company. The most recent review was posted on 18 June 2025, and the overall Trustpilot rating for MAPFRE España is 1.5.

1.5 /5 rate of 2,354 reviews
5-star	22.94%
4-star	4.16%
3-star	1.53%
2-star	2.34%
1-star	69.03%

Customer Loyalty and Perception of MAPFRE España

Customer Loyalty Index

2 /5

The trust and satisfaction index for MAPFRE España is derived from the ratio of positive to negative reviews, offering a clear measure of customer loyalty and overall sentiment. Built on data from Trustpilot, a globally recognized platform for consumer feedback, this index provides valuable insight into how the brand is perceived by its customers. A high ratio of positive reviews signals strong loyalty, while a prevalence of negative feedback highlights areas for improvement in the customer experience.

How Does MAPFRE España Show Up in Online Feedback?

The majority of reviews about company MAPFRE España are negative, significantly undermining trust. Under these circumstances, collaboration with the company is not recommended. The reviews highlight real issues and risks that should be considered before making any decisions.

MAPFRE España responds to many negative reviews, indicating a willingness to engage with customer feedback and address concerns. This suggests some level of attention to resolving issues and valuing client input.

What’s causing negative feedback for MAPFRE España?

MAPFRE España has received 1716 negative reviews, with users frequently raising concerns about specific aspects of the service.

Top 5 recurring complaints among customers of service-based companies:

Inconsistent customer support	Quality and responsive times vary.
Unclear or unexpected fees	Costs are not always communicated transparently.
Security or data privacy issues	Uncertainty about how personal data is managed.
Slow processing times	Delays in payouts, documentation, or issue resolution.
Intermittent system failures	Bugs or disruptions that impact usability.

Despite the negative feedback, 638 users have left positive reviews, appreciating certain features of MAPFRE España's services, though these are fewer in number.

Are MAPFRE España's services gaining or losing popularity?

Popularity Score

3.5 /5

Understanding whether a company's services are gaining or losing popularity is crucial for assessing its current standing and growth potential. We compared the website traffic data for MAPFRE España from the last month and a year ago to analyze trends.

According to Similarweb data for May 2025, the website recorded 5,416,271 visits last month, providing insights into its current online presence and traffic dynamics.

Dynamics of site visits over the past 12 months

Over the past year, website traffic has risen significantly by 41.66% , reflecting a strong upward trend in the popularity of MAPFRE España's services. This notable growth may be driven by enhanced service quality, successful marketing efforts, or positive customer feedback. MAPFRE España appears to be gaining traction in the market, and maintaining this focus could result in continued success.

Disclaimer:

Website traffic is an additional source of information for evaluating a company's popularity, but it should not be solely relied upon, as other factors may also influence these metrics.

MAPFRE España’s Recognition and Trust in the Digital Space

Web Mention Index

5 /5

Backlinks (links from other websites) show how well-known and trusted a company is online. However, the quality of these links is more significant than the quantity. The more high-quality sites link to MAPFRE España’s website, the higher its credibility in the eyes of customers and partners. This can indicate that the company is recognized as reliable and popular in its industry.

In our analysis, we filter out low-quality sites and focus exclusively on backlinks from trusted, authoritative sources. We have tracked the number of these high-quality sites linking to https://mapfre.es and monitored changes over the past month. This metric is crucial for assessing how widely the brand is recognized and how much trust it holds in the digital space.

The domain https://mapfre.es has 4329 referring domains.

*Referring domains data sourced from Serpstat

The average number of referring domains in the ‘Health Insurance Companies’ category is 760

. MAPFRE España’s backlink profile is significantly higher than the industry average, which is a clear sign of exceptional trust and authority. This suggests that MAPFRE España is not only a dominant player in its market but also a highly reliable and respected brand. With such a strong digital presence, MAPFRE España is likely viewed as a safe and authoritative choice by both consumers and business partners.

Note:

Companies with backlink profiles far above the average are industry leaders and are trusted significantly more than competitors, making them standout choices in the market.

Recognition and Trust
in the Digital Space (%)

*Trust level based on unique referring domains

Is the MAPFRE España Website Reliable and Stable?

Domain Stability Score

5 /5

We analyzed the registration date of the MAPFRE España domain to assess its stability and reliability. Regardless of how long the domain has been active, its age remains an important indicator of the company’s trustworthiness and resilience in the digital space.

The domain registration data is provided below https://mapfre.es
Registered On	2005-10-04
Updated On	2012-08-25

MAPFRE España has demonstrated a lasting presence in the market, reflected in the long-standing activity of its domain. Such an extended tenure suggests the company's stability and adaptability, as well as its efforts to build trust with clients and partners. This long-term presence may indicate experience and professionalism, contributing to its reputation within the industry.

Can MAPFRE España’s long-established domain be considered a mark of trust?

While domain age is a positive indicator of stability and professionalism, it should be considered alongside other factors, such as customer reviews and overall reputation, to form a comprehensive assessment of the company's reliability.

Comparison of MAPFRE España with Organic Competitors

An analysis of the MAPFRE España website and its competitors, conducted using Ahrefs, provides a clear insight into the leading companies in the market.

The analysis focuses on three core metrics, which provide a clear picture of how well MAPFRE España competes in its niche, highlight growth opportunities, and outline actionable steps to strengthen its market position.

	Traffic Monthly traffic indicates the website’s popularity among users.	Monthly traffic changes Traffic changes over the past month reveal growth or decline in interest.
mapfre.es	1782432	-50967
sanitas.es	1051263	-10471
tuasaude.com	6422565	-166064
cigna.com	8115116	-171277

What Does MAPFRE España Offer?

MAPFRE, founded in 1993, is a leading insurance company in Spain with approximately 3,000 offices across the country. They offer various insurance services including car, motorcycle, home, health, life, and business policies. With over 11,000 employees and more than 6.5 million customers in Spain, MAPFRE holds the largest market share in the country. About one in five vehicles in Spain is insured by MAPFRE, and over 850,000 clients trust their health insurance to the company. MAPFRE aims to pioneer the insurance sector by providing innovative and useful coverage to ensure customers feel protected. Their extensive network of offices, medical centers, and affiliated workshops allows clients to access a range of services of high quality. MAPFRE receives daily feedback from customers regarding their investment funds, legal services, home insurance, health insurance, pet insurance, funeral insurance, dental insurance, as well as services such as DIY, renovations, and handyman services. This feedback, along with being the first to establish the figure of the Insurance Ombudsman, supports MAPFRE's leadership not only in terms of numbers but also in qualitative values. To learn more about MAPFRE, you can visit their website.

MAPFRE España Contacts
Registration address	Carretera de Pozuelo 52 Majadahonda Spain

Conclusion: Is MAPFRE España Legit? Is it Safe?

To verify the legitimacy of MAPFRE España with 100% certainty, it’s essential to consult official regulatory websites overseeing the company's operations. However, we can provide some key indicators based on several performance metrics to help assess the company’s trustworthiness and safety.

Overall Score: 2.6/5

This score suggests that MAPFRE España is performing slightly below average compared to other companies in its industry. The feedback is mixed, with a noticeable presence of both satisfied and dissatisfied customers, resulting in a reputation that leans toward neutral. While improvement is needed in several areas, MAPFRE España still shows some potential to rebuild trust and increase customer satisfaction over time.