Item: Otter Lending
Rating: 1.6
Author: Oleg Tkachenko

We evaluate Otter Lending based on key metrics such as domain stability, user reviews, customer loyalty, popularity and web mentions. Our analysis provides a snapshot of how Otter Lending is performing, helping you understand whether it’s building trust, maintaining customer loyalty, or facing challenges.

Otter Lending Trust Tracker
Overall Trust Index The Overall Trust Index is based on multiple factors, including the following individual metrics: Domain Stability Score (measuring domain age and reliability), User Reviews Score (aggregating positive and negative feedback from trusted sources like Trustpilot), Customer Loyalty Index (reflecting customer retention and satisfaction), Popularity Score (tracking online searches and mentions), and the Web Mention Index (analyzing the number of referring domains and online references). Each score is evaluated on a 5-point scale. Learn the assessment criteria in details	1.6/5
User Reviews Score This score is derived specifically from verified user ratings on Trustpilot, offering insight into customer satisfaction.	3/5
Customer Loyalty Index This index reflects the level of customer loyalty to a company based on the ratio of positive to negative reviews, while also factoring in the company’s responses to negative feedback. This parameter helps evaluate how satisfied customers are with the company's products or services.	1.9/5
Popularity Score The popularity score is based on website traffic, user engagement statistics, compared to previous periods to evaluate growth or decline. The data was obtained using Similarweb, a comprehensive SEO platform that provides insights into website performance, keyword analysis, and competitive research	0.2/5
Web Mention Index This index measures how frequently a company or its website is mentioned across external sites, typically through referring domains. This index reflects the online visibility and reputation of the company, indicating how often it is cited or discussed in various digital platforms.	N/A
Domain Stability Score This score assesses the reliability and consistency of a domain over time, typically based on factors such as the age of the domain, the frequency of ownership changes, and any periods of downtime or suspension. A high score indicates that the domain has been stable, with consistent operation and ownership, which can suggest trustworthiness and longevity in the digital space.	1.2/5

Top 5 Countries Where Otter Lending is Popular

Data Currently Unavailable

At present, we lack sufficient data to analyze this company’s website traffic distribution across the top five countries. This may be due to limited web traffic, restricted access to geographic data, or low engagement in international markets. Our analytics team will continue monitoring, and any new data will be promptly added to provide an updated view of the company's market presence.

What are Otter Lending Reviews?

User Reviews Score

3 /5

According to Trustpilot data

, users have left 41 reviews about the company. The most recent review was posted on 21 May 2025, and the overall Trustpilot rating for Otter Lending is 3.

3 /5 rate of 41 reviews
5-star	31.71%
4-star	4.88%
3-star	14.63%
2-star	4.88%
1-star	43.9%

Customer Loyalty and Perception of Otter Lending

Customer Loyalty Index

1.9 /5

The trust and satisfaction index for Otter Lending is derived from the ratio of positive to negative reviews, offering a clear measure of customer loyalty and overall sentiment. Built on data from Trustpilot, a globally recognized platform for consumer feedback, this index provides valuable insight into how the brand is perceived by its customers. A high ratio of positive reviews signals strong loyalty, while a prevalence of negative feedback highlights areas for improvement in the customer experience.

How Does Otter Lending Show Up in Online Feedback?

A significant portion of reviews about company Otter Lending is negative, indicating potential systemic issues affecting product or service quality. These reviews provide valuable insights into customer experiences and possible risks. Before engaging, it’s important to analyze the complaints, assess their relevance to your needs, and evaluate how the company addresses criticism.

Otter Lending responds to only 50% of negative reviews, suggesting a selective approach to customer feedback and potentially a lack of strong focus on improving its services. This could raise concerns about the company’s dedication to addressing customer issues effectively.

What’s causing negative feedback for Otter Lending?

Otter Lending has received 26 negative reviews, with users frequently raising concerns about specific aspects of the service.

Top 5 recurring complaints among customers of service-based companies:

Inconsistent customer support	Quality and responsive times vary.
Unclear or unexpected fees	Costs are not always communicated transparently.
Security or data privacy issues	Uncertainty about how personal data is managed.
Slow processing times	Delays in payouts, documentation, or issue resolution.
Intermittent system failures	Bugs or disruptions that impact usability.

Despite the negative feedback, 15 users have left positive reviews, appreciating certain features of Otter Lending's services, though these are fewer in number.

Are Otter Lending's services gaining or losing popularity?

Popularity Score

0.2 /5

Understanding whether a company's services are gaining or losing popularity is crucial for assessing its current standing and growth potential. We compared the website traffic data for Otter Lending from the last month and a year ago to analyze trends.

According to Similarweb data for May 2025, the website recorded 5 visits last month, providing insights into its current online presence and traffic dynamics.

Dynamics of site visits over the past 12 months

Website traffic has decreased sharply by 96.58% , signaling a major drop in the popularity of Otter Lending’s services. This sharp decline may suggest serious concerns with service quality, customer trust, or increasing competition.

Disclaimer:

Website traffic is an additional source of information for evaluating a company's popularity, but it should not be solely relied upon, as other factors may also influence these metrics.

Otter Lending’s Recognition and Trust in the Digital Space

Web Mention Index

0 /5

Backlinks (links from other websites) show how well-known and trusted a company is online. However, the quality of these links is more significant than the quantity. The more high-quality sites link to Otter Lending’s website, the higher its credibility in the eyes of customers and partners. This can indicate that the company is recognized as reliable and popular in its industry.

In our analysis, we filter out low-quality sites and focus exclusively on backlinks from trusted, authoritative sources. We have tracked the number of these high-quality sites linking to https://otterlending.com and monitored changes over the past month. This metric is crucial for assessing how widely the brand is recognized and how much trust it holds in the digital space.

The domain https://otterlending.com has 7 referring domains.

*Referring domains data sourced from Serpstat

The average number of referring domains in the ‘Personal Loan Companies’ category is 610

. Otter Lending’s backlink profile is well below the industry standard, indicating very low online visibility and authority. This is a red flag for any business that relies on digital credibility. A weak backlink profile like this suggests the company may lack trustworthiness and recognition, making it harder for potential customers or partners to view it as reliable.

Note:

A company with such a low backlink profile may struggle to build trust with its audience and could be seen as less reliable in comparison to competitors.

Recognition and Trust
in the Digital Space (%)

*Trust level based on unique referring domains

Is the Otter Lending Website Reliable and Stable?

Domain Stability Score

1.2 /5

We analyzed the registration date of the Otter Lending domain to assess its stability and reliability. Regardless of how long the domain has been active, its age remains an important indicator of the company’s trustworthiness and resilience in the digital space.

The domain registration data is provided below https://otterlending.com
Expires On	2026-10-13
Registered On	2022-10-13
Updated On	2024-10-13

Otter Lending's domain has been active for 2 years, which indicates a moderate level of stability. While the company has had time to build some credibility, it is still not as established as competitors with longer domain histories. This timeframe suggests that Otter Lending is an emerging player in the market, though it may still be working to fully gain users' trust.

Can Otter Lending’s domain be considered reliable?

A domain that has been active for 2 years years can show a moderate level of stability. While it may not have the longevity of older domains, this age range suggests that Otter Lending has had time to build some credibility. However, it may still be working on gaining full trust among users and establishing a solid market presence.

What Does Otter Lending Offer?

Otter Lending, Inc. provides customers with access to extra funds for unexpected expenses. Their online installment loan services allow funds to be deposited directly into the customer's bank account, with the flexibility to repay over time or prepay without penalty. These funds can be used for various purposes such as home repairs, medical bills, or emergencies. Key features of the service include quick notification of qualification, direct deposit, and a safe and secure process.

Otter Lending Contacts
Contact e-mail	support@otterlending.com
Contact telephone	888-290-1503
Registration address	P.O. Box 115 Crandon United States

Conclusion: Is Otter Lending Legit? Is it Safe?

To verify the legitimacy of Otter Lending with 100% certainty, it’s essential to consult official regulatory websites overseeing the company's operations. However, we can provide some key indicators based on several performance metrics to help assess the company’s trustworthiness and safety.

Overall Score: 1.6/5

A moderately low score indicates that Otter Lending faces persistent issues that affect overall user satisfaction. Although some positive feedback is present, it is outweighed by a higher volume of critical reviews. Otter Lending may need improvement in areas such as customer service, engagement, or domain stability.