TRUMP wallet sparks uproar as Trump family denies involvement

A new Trump-branded crypto wallet — named the "Official TRUMP Wallet" — has sparked controversy after launching without the approval of the Trump family, despite being promoted by major players in the digital asset market.
The project is the result of a collaboration between the NFT marketplace Magic Eden and the GetTrumpMemes team, which is behind the TRUMP memecoin, according to ABC News. The wallet, available at trumpwallet.com, is designed for trading the Trump memecoin and other cryptocurrencies, as well as for self-custody and management of users’ digital assets. It is promoted as “the first and only crypto wallet for true Trump fans” and features a referral program with a $1 million prize pool in TRUMP tokens.
Trump family distances itself from the project
Members of the Trump family quickly distanced themselves from the initiative. Donald Trump Jr. stated on X that the Trump Organization "has zero involvement" with the product and noted that their own crypto platform, World Liberty Financial, would soon launch an official wallet. Eric Trump also warned Magic Eden to refrain from using the Trump name without permission. Even Barron Trump made his first-ever post on X to emphasize that the family has no affiliation with the project.
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Magic eden stands firm
Despite the family's statements, Magic Eden CEO Jack Lu continues to promote the wallet, emphasizing its aim to bring a broader audience into the crypto space. The company has not yet issued an official comment regarding the Trump family's rejection. It is known that Magic Eden previously collaborated with longtime Trump associate Bill Zanker, co-owner of Fight Fight Fight LLC — the company that owns a majority of the TRUMP token supply and the wallet’s website.
Fallout and community reaction
The situation has raised concerns about potential conflicts of interest and brand control, especially amid Trump’s growing crypto ventures — including the TRUMP token, a stablecoin initiative, and a recent gala for memecoin investors.
Analysts and observers have labeled the situation “absolute chaos,” suggesting there is miscommunication between various Trump-affiliated crypto entities. Meanwhile, the market cap of the TRUMP memecoin, which once peaked at $15 billion, has dropped to $2.31 billion as developers continue to push its use in digital commerce.
Earlier, it was reported that a group of senior House Democrats launched an investigation into Donald Trump’s crypto ventures, citing concerns over financial misconduct, foreign influence, and national security risks.