Binance survey reveals global crypto users predictions for 2025
AI tokens lead 2025 trends, with memecoins gaining trust
Recently, Binance conducted a global survey with 27,230 participants from six continents to shed light on users' perceptions of the cryptocurrency market and predictions for 2025.
The results provide valuable insights into new crypto market trends, regulatory expectations, and shifting user behaviors.
Crypto market expectations for 2025
Survey respondents expressed optimism about the maturity and real-world relevance of the crypto industry. Nearly 19.4% expect stricter regulations next year, while 16.1% anticipate greater involvement from traditional financial institutions. Additionally, 16.51% foresee expanded blockchain applications in practical use cases, reflecting confidence in the growing role of the technology in global industries.
AI tokens and memecoins lead emerging sectors
AI tokens are projected to dominate the market in 2025, with 23.89% of respondents identifying them as key growth drivers. Memecoins followed closely, earning the trust of 19.09% of participants, while decentralized finance (DeFi) tokens and layer-1 tokens also attracted notable interest. These preferences illustrate evolving investment strategies as users seek high-growth opportunities.
User preferences: Memecoins, Bitcoin, and BNB
Memecoins emerged as the most popular asset class among users, accounting for 16.1% of holdings, followed by Bitcoin (14.44%) and Binance Coin (BNB) at 14.23%. Interestingly, BNB surpassed Ethereum, which represented 10.95% of survey participants' portfolios. This indicates growing interest in diverse asset types as users balance speculative and stable investments.
New users and trading behavior
The influx of new crypto adopters is evident, with 45% of respondents entering the market in 2024. Among them, 24.52% joined within the past six months. While many are still acclimating, experienced users with one to five years of market involvement account for 41.86% of respondents. Trading activity remains high, with 31.09% reporting daily trades and 22.91% engaging weekly.
Motivations and product preferences
The potential for rapid asset appreciation draws 22.4% of users to crypto, followed by interest in decentralization and financial independence. Binance Spot emerged as the most popular product (25.89%), followed by Binance Earn (25.34%) and Binance Convert (17.33%), reflecting diverse user engagement within Binance’s ecosystem.
Looking ahead
As the crypto market evolves, the survey underscores users' confidence in blockchain's future potential. With trends like AI tokens, regulatory developments, and technological advancements shaping the landscape, Binance is poised to provide its community with innovative tools and resources for the year ahead.
Notably, 2024 was Binance’s most successful year, with users depositing over $24 billion on the platform, according to DefiLlama.
