Item: Close Brothers Motor Finance - Ireland
Rating: 4
Author: Oleg Tkachenko

We evaluate Close Brothers Motor Finance - Ireland based on key metrics such as domain stability, user reviews, customer loyalty, popularity and web mentions. Our analysis provides a snapshot of how Close Brothers Motor Finance - Ireland is performing, helping you understand whether it’s building trust, maintaining customer loyalty, or facing challenges.

Close Brothers Motor Finance - Ireland Trust Tracker
Overall Trust Index The Overall Trust Index is based on multiple factors, including the following individual metrics: Domain Stability Score (measuring domain age and reliability), User Reviews Score (aggregating positive and negative feedback from trusted sources like Trustpilot), Customer Loyalty Index (reflecting customer retention and satisfaction), Popularity Score (tracking online searches and mentions), and the Web Mention Index (analyzing the number of referring domains and online references). Each score is evaluated on a 5-point scale. Learn the assessment criteria in details	4/5
User Reviews Score This score is derived specifically from verified user ratings on Trustpilot, offering insight into customer satisfaction.	4.8/5
Customer Loyalty Index This index reflects the level of customer loyalty to a company based on the ratio of positive to negative reviews, while also factoring in the company’s responses to negative feedback. This parameter helps evaluate how satisfied customers are with the company's products or services.	5/5
Popularity Score The popularity score is based on website traffic, user engagement statistics, compared to previous periods to evaluate growth or decline. The data was obtained using Similarweb, a comprehensive SEO platform that provides insights into website performance, keyword analysis, and competitive research	3.5/5
Web Mention Index This index measures how frequently a company or its website is mentioned across external sites, typically through referring domains. This index reflects the online visibility and reputation of the company, indicating how often it is cited or discussed in various digital platforms.	N/A
Domain Stability Score This score assesses the reliability and consistency of a domain over time, typically based on factors such as the age of the domain, the frequency of ownership changes, and any periods of downtime or suspension. A high score indicates that the domain has been stable, with consistent operation and ownership, which can suggest trustworthiness and longevity in the digital space.	4.4/5

Top 5 Countries Where Close Brothers Motor Finance - Ireland is Popular

Data Currently Unavailable

At present, we lack sufficient data to analyze this company’s website traffic distribution across the top five countries. This may be due to limited web traffic, restricted access to geographic data, or low engagement in international markets. Our analytics team will continue monitoring, and any new data will be promptly added to provide an updated view of the company's market presence.

What are Close Brothers Motor Finance - Ireland Reviews?

User Reviews Score

4.8 /5

According to Trustpilot data

, users have left 2399 reviews about the company. The most recent review was posted on 4 July 2025, and the overall Trustpilot rating for Close Brothers Motor Finance - Ireland is 4.8.

4.8 /5 rate of 2,399 reviews
5-star	89.16%
4-star	7.54%
3-star	1.42%
2-star	0.29%
1-star	1.58%

Editor’s Pick:

Life on Installments – How to Start Earning and Leave Credit Behind

Eugene Komchuk

Editor at Traders Union

Living on loans isn’t freedom — it’s a trap with interest. In 2025, more people are choosing a different way forward. Find out how to break free from the debt cycle.

Read the article

Customer Loyalty and Perception of Close Brothers Motor Finance - Ireland

Customer Loyalty Index

5 /5

The trust and satisfaction index for Close Brothers Motor Finance - Ireland is derived from the ratio of positive to negative reviews, offering a clear measure of customer loyalty and overall sentiment. Built on data from Trustpilot, a globally recognized platform for consumer feedback, this index provides valuable insight into how the brand is perceived by its customers. A high ratio of positive reviews signals strong loyalty, while a prevalence of negative feedback highlights areas for improvement in the customer experience.

How Does Close Brothers Motor Finance - Ireland Show Up in Online Feedback?

The majority of reviews for Close Brothers Motor Finance - Ireland are positive, with minimal negative feedback having little impact on the company's overall reputation. However, the lack of complete transparency raises questions about potential review management practices, such as filtering or selective representation, which deserve further consideration. That said, it is entirely possible that Close Brothers Motor Finance - Ireland is a highly reliable company, but this aspect merits attention to ensure a thorough evaluation of its credibility.

Close Brothers Motor Finance - Ireland responds to many negative reviews, indicating a willingness to engage with customer feedback and address concerns. This suggests some level of attention to resolving issues and valuing client input.

What makes Close Brothers Motor Finance - Ireland so well-loved by customers?

Close Brothers Motor Finance - Ireland is highly regarded by users, with 2320 positive reviews highlighting its reliable and trustworthy services.

Top 5 reasons why people are satisfied with companies in the financial sector:

Outstanding customer support	Fast, courteous, and solution-focused assistance.
Transparent pricing	No hidden costs and clear explanations of all terms.
Strong security standards	Data is handled with care and professionalism.
Speedy service delivery	Requests and transactions are completed without unnecessary delays.
Smooth user experience	The platform is intuitive and performs consistently across devices.

Are Close Brothers Motor Finance - Ireland's services gaining or losing popularity?

Popularity Score

3.5 /5

Understanding whether a company's services are gaining or losing popularity is crucial for assessing its current standing and growth potential. We compared the website traffic data for Close Brothers Motor Finance - Ireland from the last month and a year ago to analyze trends.

According to Similarweb data for May 2025, the website recorded 9,305 visits last month, providing insights into its current online presence and traffic dynamics.

Dynamics of site visits over the past 12 months

Over the last year, website traffic has surged by 1,117.93% , indicating a dramatic increase in the popularity of Close Brothers Motor Finance - Ireland's services. Such substantial growth suggests that Close Brothers Motor Finance - Ireland has made significant strides in the market, likely due to a combination of effective promotions, excellent customer experiences, and strong word-of-mouth. This rapid rise in traffic signals that Close Brothers Motor Finance - Ireland is capturing considerable market attention and could continue to expand at this accelerated pace.

Disclaimer:

Website traffic is an additional source of information for evaluating a company's popularity, but it should not be solely relied upon, as other factors may also influence these metrics.

Close Brothers Motor Finance - Ireland’s Recognition and Trust in the Digital Space

Web Mention Index

0 /5

Backlinks (links from other websites) show how well-known and trusted a company is online. However, the quality of these links is more significant than the quantity. The more high-quality sites link to Close Brothers Motor Finance - Ireland’s website, the higher its credibility in the eyes of customers and partners. This can indicate that the company is recognized as reliable and popular in its industry.

In our analysis, we filter out low-quality sites and focus exclusively on backlinks from trusted, authoritative sources. We have tracked the number of these high-quality sites linking to http://closemotorfinance.ie and monitored changes over the past month. This metric is crucial for assessing how widely the brand is recognized and how much trust it holds in the digital space.

The domain http://closemotorfinance.ie has 7 referring domains.

*Referring domains data sourced from Serpstat

The average number of referring domains in the ‘Auto Loan Companies’ category is 732

. Close Brothers Motor Finance - Ireland’s backlink profile is well below the industry standard, indicating very low online visibility and authority. This is a red flag for any business that relies on digital credibility. A weak backlink profile like this suggests the company may lack trustworthiness and recognition, making it harder for potential customers or partners to view it as reliable.

Note:

A company with such a low backlink profile may struggle to build trust with its audience and could be seen as less reliable in comparison to competitors.

Recognition and Trust
in the Digital Space (%)

*Trust level based on unique referring domains

Is the Close Brothers Motor Finance - Ireland Website Reliable and Stable?

Domain Stability Score

4.4 /5

We analyzed the registration date of the Close Brothers Motor Finance - Ireland domain to assess its stability and reliability. Regardless of how long the domain has been active, its age remains an important indicator of the company’s trustworthiness and resilience in the digital space.

The domain registration data is provided below http://closemotorfinance.ie
Expires On	2026-01-21
Registered On	2014-01-21
Updated On	2025-01-23

Close Brothers Motor Finance - Ireland has demonstrated a lasting presence in the market, reflected in the long-standing activity of its domain. Such an extended tenure suggests the company's stability and adaptability, as well as its efforts to build trust with clients and partners. This long-term presence may indicate experience and professionalism, contributing to its reputation within the industry.

Can Close Brothers Motor Finance - Ireland’s long-established domain be considered a mark of trust?

While domain age is a positive indicator of stability and professionalism, it should be considered alongside other factors, such as customer reviews and overall reputation, to form a comprehensive assessment of the company's reliability.

What Does Close Brothers Motor Finance - Ireland Offer?

Close Brothers Motor Finance, a trading style of Close Brothers Finance DAC in Ireland, offers finance for cars and vans in the country. They have built partnerships with 650 dealers since 2014. Their Hire Purchase product caters to buyers of all credit backgrounds with competitive rates. Formerly known as Bluestone Motor Finance (Ireland) DAC, the company rebranded after being acquired by Close Brothers in October 2023. This Trustpilot page is for customers in Ireland who have had motor finance with Bluestone Motor Finance DAC (Ireland) or taken a motor finance agreement with Close Brothers Motor Finance after April 4, 2024.

Close Brothers Motor Finance - Ireland Contacts
Contact e-mail	customerservice.ie@closebrothers.com
Contact telephone	01 644 8900
Registration address	Close Brothers Motor Finance, Unit 18 Northwood House Santry Ireland

Conclusion: Is Close Brothers Motor Finance - Ireland Legit? Is it Safe?

To verify the legitimacy of Close Brothers Motor Finance - Ireland with 100% certainty, it’s essential to consult official regulatory websites overseeing the company's operations. However, we can provide some key indicators based on several performance metrics to help assess the company’s trustworthiness and safety.

Overall Score: 4/5

A high score indicates that Close Brothers Motor Finance - Ireland is highly regarded by its customers, delivering excellent service with minimal complaints. This level of trust and recognition positions Close Brothers Motor Finance - Ireland as a leader in its field. Customers can confidently rely on its services, as it has proven to be consistent and dependable.