Item: Lendology CIC
Rating: 2.9
Author: Oleg Tkachenko

We evaluate Lendology CIC based on key metrics such as domain stability, user reviews, customer loyalty, popularity and web mentions. Our analysis provides a snapshot of how Lendology CIC is performing, helping you understand whether it’s building trust, maintaining customer loyalty, or facing challenges.

Lendology CIC Trust Tracker
Overall Trust Index The Overall Trust Index is based on multiple factors, including the following individual metrics: Domain Stability Score (measuring domain age and reliability), User Reviews Score (aggregating positive and negative feedback from trusted sources like Trustpilot), Customer Loyalty Index (reflecting customer retention and satisfaction), Popularity Score (tracking online searches and mentions), and the Web Mention Index (analyzing the number of referring domains and online references). Each score is evaluated on a 5-point scale. Learn the assessment criteria in details	2.9/5
User Reviews Score This score is derived specifically from verified user ratings on Trustpilot, offering insight into customer satisfaction.	4.6/5
Customer Loyalty Index This index reflects the level of customer loyalty to a company based on the ratio of positive to negative reviews, while also factoring in the company’s responses to negative feedback. This parameter helps evaluate how satisfied customers are with the company's products or services.	4/5
Popularity Score The popularity score is based on website traffic, user engagement statistics, compared to previous periods to evaluate growth or decline. The data was obtained using Similarweb, a comprehensive SEO platform that provides insights into website performance, keyword analysis, and competitive research	0.6/5
Web Mention Index This index measures how frequently a company or its website is mentioned across external sites, typically through referring domains. This index reflects the online visibility and reputation of the company, indicating how often it is cited or discussed in various digital platforms.	0.9/5
Domain Stability Score This score assesses the reliability and consistency of a domain over time, typically based on factors such as the age of the domain, the frequency of ownership changes, and any periods of downtime or suspension. A high score indicates that the domain has been stable, with consistent operation and ownership, which can suggest trustworthiness and longevity in the digital space.	2/5

Top 5 Countries Where Lendology CIC is Popular

Data Currently Unavailable

At present, we lack sufficient data to analyze this company’s website traffic distribution across the top five countries. This may be due to limited web traffic, restricted access to geographic data, or low engagement in international markets. Our analytics team will continue monitoring, and any new data will be promptly added to provide an updated view of the company's market presence.

What are Lendology CIC Reviews?

User Reviews Score

4.6 /5

According to Trustpilot data

, users have left 119 reviews about the company. The most recent review was posted on 20 May 2025, and the overall Trustpilot rating for Lendology CIC is 4.6.

4.6 /5 rate of 119 reviews
5-star	91.6%
4-star	4.2%
3-star	0.84%
2-star	0.84%
1-star	2.52%

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Customer Loyalty and Perception of Lendology CIC

Customer Loyalty Index

4 /5

The trust and satisfaction index for Lendology CIC is derived from the ratio of positive to negative reviews, offering a clear measure of customer loyalty and overall sentiment. Built on data from Trustpilot, a globally recognized platform for consumer feedback, this index provides valuable insight into how the brand is perceived by its customers. A high ratio of positive reviews signals strong loyalty, while a prevalence of negative feedback highlights areas for improvement in the customer experience.

How Does Lendology CIC Show Up in Online Feedback?

The majority of reviews for Lendology CIC are positive, with minimal negative feedback having little impact on the company's overall reputation. However, the lack of complete transparency raises questions about potential review management practices, such as filtering or selective representation, which deserve further consideration. That said, it is entirely possible that Lendology CIC is a highly reliable company, but this aspect merits attention to ensure a thorough evaluation of its credibility.

Lendology CIC does not respond to negative reviews, or there is insufficient data to draw definitive conclusions about its approach to feedback. This could be an important consideration when evaluating the decision to collaborate with the company.

Why do customers appreciate Lendology CIC?

114 users have shared their positive experiences, highlighting what they appreciate about Lendology CIC.

Top 5 reasons why users are satisfied with service-oriented companies:

Responsive customer support	Inquiries are handled promptly and professionally.
Clear pricing and terms	Fees and policies are explained transparently.
Reliable security measures	Users feel confident their data is handled securely.
Timely service execution	Payments, requests, and claims are processed efficiently.
Stable and user-friendly platform	The interface is easy to use and performs consistently.

Are Lendology CIC's services gaining or losing popularity?

Popularity Score

0.6 /5

Understanding whether a company's services are gaining or losing popularity is crucial for assessing its current standing and growth potential. We compared the website traffic data for Lendology CIC from the last month and a year ago to analyze trends.

According to Similarweb data for May 2025, the website recorded 1,339 visits last month, providing insights into its current online presence and traffic dynamics.

Dynamics of site visits over the past 12 months

Over the last year, website traffic has surged by 322.40% , indicating a dramatic increase in the popularity of Lendology CIC's services. Such substantial growth suggests that Lendology CIC has made significant strides in the market, likely due to a combination of effective promotions, excellent customer experiences, and strong word-of-mouth. This rapid rise in traffic signals that Lendology CIC is capturing considerable market attention and could continue to expand at this accelerated pace.

Disclaimer:

Website traffic is an additional source of information for evaluating a company's popularity, but it should not be solely relied upon, as other factors may also influence these metrics.

Lendology CIC’s Recognition and Trust in the Digital Space

Web Mention Index

0.9 /5

Backlinks (links from other websites) show how well-known and trusted a company is online. However, the quality of these links is more significant than the quantity. The more high-quality sites link to Lendology CIC’s website, the higher its credibility in the eyes of customers and partners. This can indicate that the company is recognized as reliable and popular in its industry.

In our analysis, we filter out low-quality sites and focus exclusively on backlinks from trusted, authoritative sources. We have tracked the number of these high-quality sites linking to http://lendology.org.uk and monitored changes over the past month. This metric is crucial for assessing how widely the brand is recognized and how much trust it holds in the digital space.

The domain http://lendology.org.uk has 135 referring domains.

*Referring domains data sourced from Serpstat

The average number of referring domains in the ‘Personal Loan Companies’ category is 610

. Lendology CIC’s backlink profile falls significantly below the category average, indicating that it lacks substantial online credibility.

Note:

A backlink profile that is considerably below average may indicate that the company is less established or less trusted compared to others in the same space.

Recognition and Trust
in the Digital Space (%)

*Trust level based on unique referring domains

Is the Lendology CIC Website Reliable and Stable?

Domain Stability Score

2 /5

We analyzed the registration date of the Lendology CIC domain to assess its stability and reliability. Regardless of how long the domain has been active, its age remains an important indicator of the company’s trustworthiness and resilience in the digital space.

The domain registration data is provided below http://lendology.org.uk
Expires On	2026-07-27
Registered On	2020-07-27
Updated On	2023-11-23

Lendology CIC's domain has been active for 4 years, which indicates a moderate level of stability. While the company has had time to build some credibility, it is still not as established as competitors with longer domain histories. This timeframe suggests that Lendology CIC is an emerging player in the market, though it may still be working to fully gain users' trust.

Can Lendology CIC’s domain be considered reliable?

A domain that has been active for 2 years years can show a moderate level of stability. While it may not have the longevity of older domains, this age range suggests that Lendology CIC has had time to build some credibility. However, it may still be working on gaining full trust among users and establishing a solid market presence.

Comparison of Lendology CIC with Organic Competitors

An analysis of the Lendology CIC website and its competitors, conducted using Ahrefs, provides a clear insight into the leading companies in the market.

The analysis focuses on three core metrics, which provide a clear picture of how well Lendology CIC competes in its niche, highlight growth opportunities, and outline actionable steps to strengthen its market position.

	Traffic Monthly traffic indicates the website’s popularity among users.	Monthly traffic changes Traffic changes over the past month reveal growth or decline in interest.
lendology.org.uk	1876	-559
pegasuspersonalfinance.co.uk	26437	-3866
zopa.com	297438	-12790
aro.co.uk	114306	-5331

What Does Lendology CIC Offer?

Lendology CIC is a regulated lender approved by the Financial Conduct Authority. They collaborate with local councils to offer financial solutions for various home needs such as repairs, improvements, energy efficiency, and renewable technology installations. What makes Lendology unique is their focus on financial inclusion. They assess each client individually, considering their ability to repay the loan based on their personal financial situation rather than just their credit score or financial history. Established in 2005, Lendology CIC has provided over £22 million in council capital for affordable home financing. They prioritize transparency and showcase their impact on the community and environment through Impact Reports. Lendology CIC operates as a community interest company in England, registered with the company number 4512225. They are located in Taunton and are regulated by the Financial Conduct Authority under number 675263 for credit activities. Loans provided by Lendology CIC are subject to approval and typically involve a Title Restriction to protect the loan. For example, borrowing £5,000 over 60 months would require monthly repayments of £92.08, totaling £5,544.96 with a £20 fee for registering the Title Restriction. Non-payment may affect credit ratings and access to future credit.

Lendology CIC Contacts
Contact e-mail	loans@lendology.org.uk
Contact telephone	01823 461099
Registration address	Heatherton Park Studios Taunton United Kingdom

Conclusion: Is Lendology CIC Legit? Is it Safe?

To verify the legitimacy of Lendology CIC with 100% certainty, it’s essential to consult official regulatory websites overseeing the company's operations. However, we can provide some key indicators based on several performance metrics to help assess the company’s trustworthiness and safety.

Overall Score: 2.9/5

This score suggests that Lendology CIC is performing slightly below average compared to other companies in its industry. The feedback is mixed, with a noticeable presence of both satisfied and dissatisfied customers, resulting in a reputation that leans toward neutral. While improvement is needed in several areas, Lendology CIC still shows some potential to rebuild trust and increase customer satisfaction over time.