What Is An Introducing Broker And How Does It Work?



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An introducing broker (IB) is an individual or company that introduces new clients to a brokerage firm, facilitating client relationships and providing support without handling the execution of trades. They earn commissions based on the trading activities of the clients they refer.
In this article, we will explore the role of introducing brokers in the Forex market, how they operate, how they earn money, and how to become one. We will also review some of the best Forex IB programs and provide tips on choosing the most suitable one for traders.
What is an Introducing Broker (IB)?
An introducing broker (IB) is an entity that introduces new clients to a Forex broker. Unlike full-service brokers who handle the execution of trades, IBs focus on client acquisition and support. They act as intermediaries between clients and brokers, helping clients open and manage their trading accounts.
Importance of IBs in the Forex Market
Introducing brokers play a crucial role in the Forex market by:
Expanding the broker's client base
Providing personalized support and education to traders
Helping clients navigate the complexities of Forex trading
Aspect | Broker | IB Broker |
---|---|---|
Trade Execution | Handles trade execution | Does not execute trades |
Client Acquisition | Limited client acquisition efforts | Focuses on acquiring and maintaining clients |
Revenue Model | Earns from spreads, commissions, fees | Earns commissions based on client referrals |
Support | Provides technical and account support | Provides personalized client support |
How to become an IB in Forex?
Becoming an introducing broker in the Forex market involves several steps and requirements. Here’s a comprehensive guide:
Research and choose a Forex broker
At first, traders should select a reputable Forex broker with a strong IB program. Consider factors such as commission structures, support, and reputation.
IB Program | IB Commission | Marketing Tools | Open an Account |
---|---|---|---|
Exness | Up to 50% of the spread | Banners, landing pages, referral links, and promotional materials. Dedicated partner portal for tracking referrals and commissions. Extensive support and educational resources | Open an account Your capital is at risk.
|
Tickmill | Up to $10 per lot traded | Comprehensive promotional materials, dedicated IB portal, and educational resources | Open an account Your capital is at risk. |
XM | Up to $15 per lot traded | Wide range of marketing materials including banners, landing pages, and custom tracking links. Extensive educational resources | Open an account Your capital is at risk. |
FBS | Up to $80 per referred clien | Customizable marketing tools including banners, social media ads, and offline promotional materials. Dedicated support team | Open an account Your capital is at risk. |
FXPro | Up to 35% of the spread | High-quality promotional materials including banners, widgets, and custom links. Comprehensive IB dashboard | Open an account Your capital is at risk. |
Vantage | Up to $8 per lot traded | Advanced tracking tools, banners, landing pages, and marketing tips. Regular webinars and training sessions | Open an account Your capital is at risk. |
Apply to the IB program
Fill out an application form on the broker’s website, providing necessary details about the trader's background and experience. Most brokers require basic information and some details about traders’ marketing strategies.
Understand the broker’s offerings
Learn about the broker’s trading platforms, products, and services to effectively promote them to potential clients. Familiarizing traders with these can enhance trader's ability to support clients.
Build your network
Use various marketing strategies, such as social media, webinars, and educational content, to attract potential traders. Building a strong online presence can significantly boost traders’ client acquisition efforts.
Provide exceptional support
Assist clients with account setup, provide trading education, and address any issues they may encounter. Offering personalized support can help retain clients and increase trading volume.
How do Introducing Brokers make money?
Introducing brokers earn their income through various commission structures and referral fees. Here are the main ways IBs make money:
Spread sharing
IBs receive a portion of the spread (the difference between the bid and ask price) for each trade made by the referred client. For example, an IB might earn 20-50% of the spread on each trade.
Volume-based commissions
Commissions are earned based on the trading volume of referred clients. The higher the trading volume, the more commission the IB receives. Typical volume-based commissions range from $5 to $15 per lot traded.
Flat fees
Some brokers offer flat fees for each client referred by the IB, regardless of the trading volume. Flat fees can range from $50 to $200 per referred client.
Revenue sharing
A portion of the broker’s revenue generated from the referred clients.
Hybrid models
Combination of the above types.
How to сhoose the most suitable Forex IB program?
Here are some tips for beginners when choosing a Forex IB program:
Evaluate Commission Structures: Different brokers offer varying commission models. For example, if traders have clients who trade frequently, a volume-based commission like Tickmill’s $10 per lot might be more suitable
Consider Support and Training: Opt for brokers that provide robust support and regular training sessions. Exness and XM offer comprehensive support and training resources
Check Marketing Tools: Effective marketing tools can help traders attract and retain clients more efficiently. FBS provides customizable marketing tools that can be tailored to trader's target audience
Assess Withdrawal Methods: Ensure the broker offers convenient and reliable withdrawal options. Brokers like Exness and Vantage offer multiple withdrawal methods to suit different needs
Review Broker Reputation: Research the broker’s reputation in the industry to ensure they are trustworthy. Brokers like FXPro and XM have strong reputations and are well-regarded in the industry
IB program: why it is profitable
When selecting a Forex IB program, I recommend prioritizing the support and resources provided by the broker. The foundation of a successful IB program lies in the quality of support available. A well-supported IB can effectively grow their client base and maintain long-term relationships, leading to sustained earnings.
Dedicated Account Manager
Personalized Support: Consider brokers that offer a dedicated account manager for personalized support
Educational Resources
Training Sessions and Market Analysis: Comprehensive educational resources such as training sessions and market analysis are crucial. These resources enhance your trading skills and help you better support your clients
Customizable Marketing Tools
Promotional Materials: Look for brokers that provide a variety of promotional materials, including banners and social media content. These tools should be easy to customize to effectively target your audience
Tracking and Reporting Tools
Performance Monitoring: Efficient tracking and reporting tools are necessary for monitoring performance
Reliable Payment Methods
Financial Stability Ensure the broker offers prompt and reliable payment methods to maintain financial stability
By focusing on robust support, educational resources, and advanced tools, you can build a successful and sustainable IB business in the competitive Forex market.
Summary
In conclusion, becoming an introducing broker can be a lucrative career path for those interested in the Forex market. By understanding the role of an IB, the various ways they earn money, and how to choose the best IB program, traders can set themselves up for success. Remember to consider commission structures, support, marketing tools, and the broker’s reputation when making a trader's decision.
FAQs
What is an IB for a broker?
An IB is an individual or company that introduces new clients to a brokerage firm, earning commissions based on the trading activities of the referred clients.
What is the IB commission?
IB commission is the earnings an introducing broker receives from the broker for referring new clients. This can be based on spreads, trading volume, flat fees, or revenue sharing.
Is IB broker safe?
Safety depends on the reputation and regulatory compliance of the broker. Choose reputable brokers with a solid track record to ensure safety.
Is IB a good idea?
Being an IB can be a good idea if traders have a strong network and an interest in the financial markets. It offers flexible working hours and the potential for high earnings.
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Team that worked on the article
Andrey Mastykin is an experienced author, editor, and content strategist who has been with Traders Union since 2020. As an editor, he is meticulous about fact-checking and ensuring the accuracy of all information published on the Traders Union platform. Andrey focuses on educating readers about the potential rewards and risks involved in trading financial markets.
He firmly believes that passive investing is a more suitable strategy for most individuals. Andrey's conservative approach and focus on risk management resonate with many readers, making him a trusted source of financial information.
Also, Andrey is a member of the National Union of Journalists of Ukraine (membership card No. 4574, international certificate UKR4492).

Dr. BJ Johnson is a PhD in English Language and an editor with over 15 years of experience. He earned his degree in English Language in the U.S and the UK. In 2020, Dr. Johnson joined the Traders Union team. Since then, he has created over 100 exclusive articles and edited over 300 articles of other authors.
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