Traders Union Brand Attribution Guidelines
Traders Union™ is a registered trademark and the property of the company represented on the https://tradersunion.com website. All elements of the corporate identity, including the name, logo, corporate colors, fonts, slogans, and any visual or textual elements associated with the brand are protected under applicable trademark and copyright laws.
Use of the Name and Brand Mention
Mention of the Traders Union™ brand is permitted in objective reviews, analytical content, media, and educational materials, provided that a correct and functional link to the source is included.
The first mention of the brand in any content must include the trademark symbol – Traders Union™.
Subsequent mentions within the same material may omit the ™ symbol.
The company logo may be used only in the following instances:
- Official publications by Traders Union partners;
- Media outlets or blogs covering the company’s activities, with a mandatory link to the website and compliance with corporate identity guidelines;
- Presentations, reports, and webinars that focus on industry analysis or the Traders Union platform and are informative in nature.
- Alter the logo in any way (e.g., changing colors, proportions, or design elements);
- Use the logo in a way that implies an official partnership or endorsement without written permission;
- Place the logo on websites that disseminate false, misleading, or unverified information;
- Incorporate the logo into paid advertising without express permission from the company.
- The original color scheme must be preserved (white/color on a contrasting background);
- The logo must remain clear and high-resolution (no blurring or pixelation);
- A minimum clear space of 20% of the logo’s height must be maintained around the logo on all sides.
Collaboration and Partnership
To use the Traders Union logo as part of an official partnership, co-branded content, or other collaborative initiatives, it is necessary to first register on the official website. After registration, you need to review the affiliate program regulations and request the required materials. The request should clearly state the purpose of the logo’s use, include either a draft or link to the proposed content, and provide a description of your target audience along with the platform or channel where the material will be published.
Violations and Liability
- Violation of these terms may result in legal action, including a demand for the removal of infringing materials and a claim for damages.
- Our website, along with all information, software applications, documentation, data, and other materials that we may provide or make available to you – either directly or through a third-party service provider or licensor (collectively referred to as “Our Materials”) – are and shall remain the property of Traders Union or its third-party service providers or licensors.
- All copyrights, trademarks, design rights, and other intellectual property rights in Our Materials, including, without limitation, all updates, modifications, compilations, enhancements, and derivative works, are and shall remain our exclusive property, or that of our licensors or service providers, as applicable.
- We provide or make Our Materials available to you on the basis that (a) we may also provide and make them available to others, and (b) we may terminate or suspend their provision, but only if your account has been closed or was required to be closed by any of our third-party service providers or licensors in accordance with applicable law or as otherwise provided in these Terms of Use.
- You may access and use Our Materials solely for the operation of your account, and only as expressly permitted under these Terms of Use.
- You may not distribute, reproduce, or share all or any part of Our Materials without our prior written consent. Additionally, you are prohibited from removing, obscuring, or altering any copyright notices or proprietary markings displayed on or within Our Materials.
