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eToro has announced a strategic partnership with Gemini, aimed at providing a new service framework for its European, UK and Australian crypto clients.
The move underscores eToro’s continued efforts to strengthen infrastructure and regulatory alignment across key international markets, as competition intensifies among multi-asset trading platforms.
According to the company, the partnership with Gemini will offer eligible clients a new home for their crypto holdings, while maintaining access to eToro’s broader ecosystem of investment tools and products. The announcement reflects a wider industry trend toward collaboration between established crypto-native firms and multi-asset platforms.
From its early days, eToro has positioned itself as a pioneer in the digital asset space. Today, its multi-asset platform provides access to more than 150 cryptocurrencies, alongside equities listed on over 20 leading global stock exchanges. Users can also invest through more than 100 curated Smart Portfolios or replicate strategies by copying the trades of over 4,000 investors using eToro’s social investing technology.
The partnership with Gemini is designed to enhance operational resilience and client continuity in regulated regions. Gemini, a well-established crypto exchange and custodian, brings experience in compliance and digital asset security, which eToro says will complement its own investment-focused offering.
For clients in Europe, the UK and Australia, the arrangement provides a streamlined transition for crypto services while preserving access to a diversified investment platform. eToro emphasized that users will continue to benefit from its integrated approach, combining crypto, equities and thematic portfolios within a single interface.
How to get started with eToro:
1. Register an eToro account
2. Complete identity verification
3. Fund the account
4. Access crypto, equities or Smart Portfolios
5. Invest directly or copy other investors
Founded in 2007, eToro has grown into a global investment platform known for its social trading features and broad market access. By partnering with Gemini, eToro signals its intent to reinforce crypto services while maintaining flexibility across jurisdictions.
As regulatory standards evolve, market participants will be watching how partnerships like this reshape client experiences and set benchmarks for cross-platform cooperation in digital assets.
In addition, we wrote that eToro local currency trading cuts costs for Denmark users.