Why is Tilray stock down today?

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Tilray slides 2.29% to $5.34 today

Highlights

Tilray's fiscal Q3 2024 net revenue rose to $188 million, driven by growth in beverage-alcohol and international cannabis distribution.
A new multi-year U.S. partnership with Carlsberg and BrewDog's U.K. campaign aim to strengthen Tilray’s beverage segment despite Q4 revenue declining 2% year over year.
Technically, Tilray trades below key moving averages with bearish momentum and is expected to remain range-bound between $5.16 and $5.61, with downside risk prevailing.

Mixed revenue signals as alcohol gains offset cannabis volatility

Tilray reported net revenue of approximately $188 million for the fiscal third quarter of 2024, reflecting year-over-year growth, with management highlighting continued expansion in its beverage-alcohol business and international cannabis distribution. The company entered an exclusive multi-year U.S. brewing and commercial partnership with the Carlsberg Group to strengthen its beverage segment, which recorded 19% revenue growth in FY2025, reaching $241 million. BrewDog, a Tilray subsidiary, also launched a major summer campaign in the U.K., while fourth quarter FY2025 net revenue was $224.5 million, a 2% decline year over year and below consensus estimates, accompanied by sector volatility and evolving U.S. cannabis regulations, though price action has remained under broader selling pressure.

Anton Kharitonov, expert at Traders Union, sees ongoing technical and fundamental weakness in Tilray Brands Inc. The share price has fallen below all major moving averages. Momentum indicators reinforce a strong bearish outlook, with sellers dominating the current action. The disappointing revenue print and guidance, along with sector volatility, add to negative sentiment. "Despite attempts at diversification, Tilray remains in clear downtrend territory and faces continued selling pressure," Kharitonov concludes.

Viktoras Karapetjanc, expert at Traders Union, remains constructive about Tilray’s future. He points out that the company continues to expand its beverage-alcohol business and is forging strategic international partnerships. The analyst sees opportunities emerging as regulatory conditions evolve. Karapetjanc maintains that new revenue streams could drive long-term growth. "Tilray’s bullish structure remains intact and further upside is likely once sector headwinds ease," he says.

Technical momentum divergence as short-term supports face persistent selling

Tilray is trading below its 20-day ($5.79), 50-day ($6.35), and 200-day ($9.70) simple moving averages, reflecting persistent selling pressure across short-, medium-, and long-term trends. The nearest dynamic resistance is the Ichimoku Kijun at $7.22, while immediate support is guided by the 5-day and 10-day moving averages near the current price. Momentum is weak, with the Moving Average Convergence Divergence (MACD) flagging a strong sell and the Average Directional Index (ADX) indicating a lack of trend strength. The Relative Strength Index (RSI) and Commodity Channel Index (CCI) both signal bearish or oversold conditions, and the Stochastic RSI is at an overbought read, suggesting some risk of a near-term unwind. Bull/Bear Power (BBP) is negative, confirming sellers are dominating the intraday action, which aligns with today’s move as the stock fell 2.29% to $5.34. The session opened with an upside gap of about $0.04 but is now trading near the day’s low, with intraday volatility at 3.37%, reflecting clear pressure after the open. There is divergence among oscillators, as the Stochastic RSI is overbought while the RSI and CCI are bearish, adding some uncertainty to the immediate direction.

Earlier, analysts noted that Tilray was experiencing persistent bearish momentum despite efforts to expand its UK and beverage operations. With fresh signs of weak momentum and dominant selling pressure, traders should closely monitor price action near the $5.16 support, as a break below this level could accelerate downside risk in the days ahead.

Source of Data: TLRY Price Analysis by TU

The analysis is based on a proprietary model combining technical, on-chain, and expert data. Not investment advice. See methodology

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