Support test at $32.35. Can Rogers Communications stock avoid a breakdown?

Traders Union
All News
Financial News
Rogers Communications dips 0.91% today

Highlights

Rogers Communications continues its flat dividend policy, diverging from sector peers that have reduced or halted distributions.
Hillsdale Investment Management raised its stake in Rogers by 4.2% last quarter, slightly increasing institutional ownership without signaling major investor momentum.
RCI/USD faces a bearish near-term outlook with a projected range of $32.35–$33.67, as mixed indicators and technical resistance constrain upside potential.

Flat dividend and modest institutional buying limit sentiment shift

Rogers Communications has maintained a flat dividend policy for several years, according to Finance Yahoo, distinguishing itself within the Canadian telecom sector as peers opt to reduce or pause payouts. While this steady approach to shareholder returns underlines long-term management priorities, it offers only modest influence on current investor sentiment. Additionally, MarketBeat reported that Hillsdale Investment Management Inc. increased its holding in Rogers Communications by 4.2% in the first quarter, which marginally expands institutional ownership but is unlikely to drive short-term price movement.

Mixed momentum with sellers dominating as resistance narrows range

On the hourly chart, RCI is trading below the 20-period moving average at $33.16 but remains above the 50-period moving average at $32.67. On the daily timeframe, price stays under the long-term 200-period moving average at $36.97, with the Ichimoku Kijun level at $33.15 acting as immediate resistance. Bull/Bear Power indicates sellers dominating intraday activity, while the Momentum readings are mixed: the Moving Average Convergence Divergence (MACD) shows strong bullish momentum, the Average Directional Index (ADX) is neutral with little trend strength, and the Relative Strength Index (RSI) provides a mild buy signal but stays near its midpoint. The Stochastic RSI, Commodity Channel Index (CCI), and Awesome Oscillator are all neutral, reflecting no clear overbought or oversold condition. Moderate intraday volatility and a slight negative gap confirm divergent technical signals and reinforce tactical uncertainty.

Downside risk prevails as sideways channel contains moves

In the short term, RCI is expected to trade within a sideways band between $32.35 and $33.67 over the next few sessions, reflecting typical volatility for the stock. The probability of continued downside movement stands at 67%, with only a 33% chance of a bullish reversal. For a sustained move higher to materialize, price would need to break above immediate resistance at $33.15; a bearish move could develop if support near $32.35 fails to hold.

Anton Kharitonov, expert at Traders Union, sees Rogers Communications trading in a technically indecisive zone, with modest institutional inflows and muted sentiment from its flat dividend policy. He believes sellers have the upper hand intraday, but broad indicators do not signal a strong trend in either direction. Further upside is unlikely unless resistance at $33.15 is reclaimed. "Until the price breaks above $33.15 or risks a loss of $32.35 support, I remain defensive and see no compelling reason to act."

Earlier, analysts noted that Rogers Communications was showing signs of improving bullish momentum, though upside was constrained by technical resistance and mixed indicator signals. With current volatility and a shift toward intraday seller dominance, investors should closely monitor whether the stock can reclaim and sustain levels above the immediate resistance at $33.15 for renewed upside potential.

Source of Data: Price Analysis by TU

The analysis is based on a proprietary model combining technical, on-chain, and expert data. Not investment advice. See methodology

The information is based on forecasts and does not constitute investment advice or a guarantee of future results. Market conditions may change. See our Disclaimer and Editorial Integrity for details.