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BingX marked the beginning of its multi-year partnership with Scuderia Ferrari HP by hosting users at Ferrari’s Maranello facility, offering behind-the-scenes experiences focused on motorsport performance and technology.
BingX initiated its multi-year collaboration with Scuderia Ferrari HP by organizing an event at Ferrari’s Maranello facility, the headquarters and heritage center of the racing team. This gathering marked BingX’s status as Scuderia Ferrari HP’s first crypto exchange partner, a partnership effective from January 1, 2026, and offered users exclusive behind-the-scenes access, motorsport activations, and immersive brand experiences intended to highlight the shared focus on performance, precision, and innovation between the two companies.
The announcement was published on January 16, 2026, and included leadership statements emphasizing the partnership’s alignment with emerging technologies and future fan engagement through in-person events and digital content. The event also serves as part of BingX’s broader global brand positioning and follows similar sports partnerships such as its ongoing collaboration with Chelsea FC.
BingX is a cryptocurrency exchange established in 2018, offering trading in the spot market, conversion, grid trading, as well as standard and perpetual futures. The platform provides access to major cryptocurrencies like BTC, ETH, USDT, XRP, DOGE, and BNB, and features a social trading option with transparent ratings. More details are available in the broker profile on Traders Union.
For context, the earlier news about BingX highlighted the launch of the Auto-Earn feature, offering up to 4% APR for VIP users. More details can be found in the previous BingX update on Traders Union.