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Olo drives Nekter Juice Bar loyalty membership up 70 percent after seamless platform switch
Olo achieved a notable result for Nekter Juice Bar by facilitating a seamless transition to a new loyalty platform, resulting in membership growth. In some of Nekter Juice Bar locations, loyalty enrollment surged by as much as 70 percent following the switch.
The case defies a prevalent industry trend where most brands experience a membership drop during such transitions. According to Nekter Juice Bar, Olo's platform integration ensured continuity for guests, supporting stronger customer retention and increased engagement.
Olo has supported digital loyalty transitions for other restaurant brands in recent months. bb.q Chicken reported that it doubled loyalty membership to 200,000 in under 10 months after adopting Olo Loyalty. The chain also saw check averages rise 18 percent following the change.
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