Tether launches stablecoin for U.S. to compete with USDC
Tether is officially setting its sights on the U.S. market by launching a domestic stablecoin while bringing USDT into alignment with the new GENIUS Act.
CEO Paolo Ardoino revealed the strategy would follow a two-pronged approach: a U.S.-specific stablecoin will be introduced, while USDT will operate under the act’s “foreign issuer” pathway, reports CoinGape.
This marks Tether’s first direct foray into U.S. regulatory compliance, a major step for a company often scrutinized for its reserve transparency. Ardoino confirmed Tether will meet anti-money laundering standards and aims for fully audited reserves within three years. The move reflects rising pressure amid the Trump administration’s pro-stablecoin push and tightening oversight of the multibillion-dollar market.
Circle embraces GENIUS Act as validation of compliance-first model
In contrast to Tether’s regulatory pivot, Circle has doubled down on its existing compliance framework, welcoming the GENIUS Act as a natural extension of its business philosophy. CEO Jeremy Allaire emphasized that Circle’s USDC is already structured to meet the act’s requirements, including full cash or Treasury backing and annual audits. He highlighted growing institutional trust in Circle, citing the company’s transparent reserve practices and its ability to navigate future regulatory challenges with confidence.
For Circle, the GENIUS Act strengthens its long-standing messaging that USDC is the safer, regulated alternative to USDT. The firm views the new legislation not as a disruption, but as a competitive advantage in the maturing stablecoin landscape.
Regulatory spotlight raises stakes in stablecoin competition
With $156 billion in USDT circulation, Tether faces a tougher challenge than Circle to meet the GENIUS Act’s new federal standards. Critics point to its past of limited disclosures and mixed reserves, including Bitcoin and precious metals, as potential roadblocks. However, Ardoino remains optimistic, framing the U.S. entry as a “tenfold growth opportunity” that could cement USD dominance globally.
The GENIUS Act is already reshaping the market, forcing both foreign and domestic stablecoin issuers to meet higher regulatory benchmarks. For Tether, it’s a bid to stay competitive amid increasing scrutiny. For Circle, it’s a moment of validation — and possibly market expansion — as policymakers formalize what compliant stablecoins must look like.
Recently we wrote that president Donald Trump has signed the GENIUS Act into law, declaring that the move will secure the United States’ “global leadership” in crypto technology.
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