Salesforce shares jump as stock buying pressure builds

Traders Union
All News
Financial News
Salesforce rises 2.08% today to $178.28

Highlights

Salesforce authorized a $25 billion buyback and raised its dividend to $0.44, underlining shareholder return priorities.
Fiscal 2027 revenue guidance was set at $45.8–$46.2 billion, targeting $63 billion by 2030, showing strong growth ambitions.
Shares remain under bearish technical pressure, trading below major averages, with a forecast range of $172.94–$181.84 for the coming week.

Shareholder returns and AI expansion as revenue goals drive optimism

Salesforce has authorized a $25 billion stock buyback program and increased its quarterly dividend to $0.44 per share, demonstrating an ongoing commitment to returning value to shareholders. The company also announced an expanded partnership with Google Cloud to develop AI agents for workflow automation and reported strong adoption of its AI-driven Agentforce platform. Fiscal 2027 revenue guidance was set between $45.8 billion and $46.2 billion, with a long-term goal of reaching $63 billion by 2030, highlighting Salesforce’s continued growth ambitions.

Anton Kharitonov, expert at Traders Union, sees clear technical weakness in Salesforce as the stock trades below all major moving averages. He notes that the bearish momentum is reinforced by negative MACD and deep negative Bull/Bear Power despite today's intraday bounce. Kharitonov is particularly cautious about the failed recovery efforts, pointing out strong dynamic resistances without reliable support above the current price. The $25 billion buyback and dividend increase are positive, but do not offset negative momentum or weak price structure. He concludes, "Any relief rally here is likely to be sold into — I would avoid chasing this move given the prevailing bearish signals."

Viktoras Karapetjanc, expert at Traders Union, sees opportunity amid recent volatility. He highlights Salesforce’s $25 billion buyback, dividend increase, and strong AI platform adoption as signs of robust management commitment. The long-term growth targets and Google Cloud partnership reinforce a bullish structure. He remains constructive on the company’s forward trajectory, stating, "With such aggressive capital returns and growth ambitions, further upside for Salesforce is only a matter of time — the market offers multiple setups for strategic investors here."

Intraday bullish rebound as longer-term momentum falters

Salesforce is currently trading below its 20-day ($180.65), 50-day ($187.38), and 200-day ($231.01) simple moving averages, signaling continued pressure from sellers across short, medium, and long-term horizons. The nearest dynamic resistance is seen at the Ichimoku Kijun level ($181.99), with more significant resistance at the 50-day moving average, while no immediate key support sits above the current price. Momentum indicators show a mixed but mostly negative tone. Moving Average Convergence Divergence (MACD) on the daily and weekly chart signals strong bearish momentum, while the Average Directional Index (ADX) on the daily is neutral, but turns bearish on the weekly. Relative Strength Index (RSI), Stochastic RSI, and Commodity Channel Index (CCI) all point toward mild oversold conditions, yet neither RSI nor CCI are in extreme zones. Bull/Bear Power (BBP) stands deep in negative territory, confirming sellers are in control intraday and issuing an "oversold" forecast; this dominance is underlined by the daily rise of $3.64 (2.08%) after opening with an upside gap of about $1.83. The current price is near today’s high, and intraday volatility stands at 2.04%, indicating strong upward pressure in today’s session. This short-term intraday strength contrasts with overall negative momentum signals, highlighting a divergence between fading longer-term momentum and today's bullish recovery attempt.

Earlier, analysts noted that Salesforce was facing persistent bearish momentum and resistance, setting the stage for continued rangebound consolidation. The current analysis confirms ongoing downside pressure despite today's intraday recovery, with traders advised to closely watch the $181.99 resistance as a potential trigger for renewed upside or a move below $172.94 for further weakness.

Source of Data: CRM Price Analysis by TU

The analysis is based on a proprietary model combining technical, on-chain, and expert data. Not investment advice. See methodology

This material may contain third-party opinions, none of the data and information on this webpage constitutes investment advice according to our Disclaimer. While we adhere to strict Editorial Integrity, this post may contain references to products from our partners.