Web3 Culture and NFT Analysis by Roy Bhasin
Roy Bhasin, widely known as Zeneca, is a former professional poker player who became an NFT collector, educator, and Web3 strategist. He rose to prominence during the 2021 NFT market surge with detailed daily market updates and collection insights, building a portfolio that peaked at more than $20 million. Despite heavy losses during the 2022–2023 bear cycle, Zeneca maintained influence through education and community-building.
In late 2021, he launched ZenAcademy, an NFT-based educational platform designed to onboard creators and collectors into Web3. He later introduced The 333 Club, an exclusive networking community for developers, investors, and builders in the decentralized space. His Substack newsletter, Letters from a Zeneca, has thousands of subscribers and features in-depth analysis of NFTs, crypto market psychology, and long-term value strategies.
In 2024–2025, Zeneca became an early adopter and ambassador for Fantasy Top, a gaming NFT project built on Ethereum Layer-2 Blast. His player cards generated notable on-chain trading volume, reaffirming his role as an active contributor to Web3 gaming. With a hybrid portfolio of educational initiatives and hands-on experimentation in tokenized assets, Zeneca remains a central figure in the cultural side of crypto.