Web3 Culture and NFT Analysis by Roy Bhasin
Roy Bhasin, widely known as Zeneca, is a former professional poker player who became an NFT collector, educator, and Web3 strategist. He rose to prominence during the 2021 NFT market surge with detailed daily market updates and collection insights, building a portfolio that peaked at more than $20 million. Despite heavy losses during the 2022–2023 bear cycle, Zeneca maintained influence through education and community-building.
In late 2021, he launched ZenAcademy, an NFT-based educational platform designed to onboard creators and collectors into Web3. He later introduced The 333 Club, an exclusive networking community for developers, investors, and builders in the decentralized space. His Substack newsletter, Letters from a Zeneca, has thousands of subscribers and features in-depth analysis of NFTs, crypto market psychology, and long-term value strategies.
In 2024–2025, Zeneca became an early adopter and ambassador for Fantasy Top, a gaming NFT project built on Ethereum Layer-2 Blast. His player cards generated notable on-chain trading volume, reaffirming his role as an active contributor to Web3 gaming. With a hybrid portfolio of educational initiatives and hands-on experimentation in tokenized assets, Zeneca remains a central figure in the cultural side of crypto.
Roy Bhasin: Questions remain on Monero versus Zcash
Roy Bhasin raised a question about the argument for choosing Monero over Zcash, noting that while Monero was previously cited as a cryptocurrency used by criminals, there are now suggestions that ...
Putting a portfolio in HYPE, ZEC, VVV, CARDS, and PUMP may outperform, Roy Bhasin suggests
Roy Bhasin stated that allocating an entire portfolio to just five cryptocurrencies—HYPE, ZEC, VVV, CARDS, and PUMP—could potentially outperform almost everyone during this cycle. He expressed ...
Roy Bhasin: Advocates experimentation and competition in on-chain projects
Roy Bhasin expressed support for founders experimenting with new and creative on-chain projects, highlighting that competition for profit is a constant in this environment. He noted that rules may ...
Shares details of trading decisions and outcomes, Roy Bhasin notes
Roy Bhasin described his recent trading activities in the crypto market, noting that he shorted the market, then went long, hedged, and subsequently closed long positions at the bottom. He ...
Roy Bhasin: Questions raised about potential for Black Monday-style crypto crash
Roy Bhasin questioned whether markets could be heading into a Black Monday-style crash in a recent post. He observed that online discussions shifted from intense optimism about assets like ZEC and ...
Crypto card spend is up and to the right, Roy Bhasin states
Crypto card spending has been increasing, according to Roy Bhasin. Bhasin also described stablecoins, neobanks, and cards as having found a strong product-market fit within ...
Roy Bhasin: BAT developments include token buybacks, new revenue streams, and AI adoption
BAT is planning token buybacks, developing new revenue streams, and embracing AI, according to Roy Bhasin. The project has more than 200,000 on its card waitlist, and privacy is highlighted as ...
Grown adults continue NFT drama in 2026, Roy Bhasin notes
Roy Bhasin observes that in 2026, disputes and drama among adult members with animal profile pictures remain common in the NFT space. He suggests the community would benefit from focusing on ...
Roy Bhasin: EthenaPay emerges as strong contender in crypto card market
Roy Bhasin highlights EthenaPay as a new contender in the crypto card market, emphasizing its self-custodial model, competitive FX rates, 4-5% cashback on spending, and yields of 5-6% on balances. ...
BAT sees user uptick and buyback roadmap, Roy Bhasin notes
Roy Bhasin highlights BAT's latest developments, including a renewed focus on privacy, increasing user numbers, and the introduction of new revenue models. He also notes that BAT’s roadmap 4.0 ...
Roy Bhasin: Focus shifts to long-term holds in crypto investments
Roy Bhasin shares that he no longer day trades or seeks out meme coins with low market capitalization for quick flips. Instead, he now concentrates on finding strong coins, quality products, and ...
Questions remain about orbio's long-term potential, Roy Bhasin notes
Roy Bhasin comments on his recent investment in orbio, expressing curiosity about its long-term prospects after observing positive sentiment from friends. He asks others for detailed perspectives ...
Roy Bhasin: Crypto card cashback may disappoint for non USD or EUR spending
Roy Bhasin warns that most crypto card cashback programs perform poorly when used for transactions in currencies other than USD or EUR. He points out that foreign exchange fees and spending caps ...
EtherFi impresses with recurring crypto card buybacks, Roy Bhasin notes
Roy Bhasin expresses a positive view on EtherFi, highlighting its repeated buyback activity. Bhasin describes EtherFi as one of the best crypto cards currently available on the ...
Roy Bhasin: Blockchain value not dependent on meme or alt coin economy
Roy Bhasin argues that a blockchain can achieve success and be considered a worthwhile investment even if it does not support an active meme or alt coin environment. According to Bhasin, the ...
Avoiding leverage can improve crypto outcomes, Roy Bhasin warns
Roy Bhasin urges caution around the use of leverage when trading crypto. He argues that cryptocurrencies are already risky and volatile and suggests that nearly everyone would fare better by ...
Roy Bhasin: Early bull market euphoria leads to overtrading risks in crypto
Roy Bhasin cautions that the crypto market is entering a euphoric phase typical of the early stages of a bull run. He observes that so-called "good coins" are becoming abundant and warns ...
This is a market phase to double down on convictions, Roy Bhasin notes
Roy Bhasin emphasizes that current market conditions present an opportunity to double or triple down on conviction plays. He states that while it will be important to reduce risk and take profits ...
Roy Bhasin: Buying RH and Stonks eco bags may signal a market top
Roy Bhasin commented on recent purchases of RH and Stonks eco bags, suggesting that his buying activity might coincide with short-term highs in these assets. He offered condolences to holders, ...
Searching for emerging coins and trends, Roy Bhasin writes
Roy Bhasin is seeking recommendations for the latest and most promising new coins in the cryptocurrency market. He states that he has previously found success with ZEC, HYPE, VVV, DIEM, and ETHFI, ...
Roy Bhasin: Financial comfort does not eliminate feelings of angst or FOMO
Roy Bhasin comments on the emotional impact of social media on personal financial perceptions. Bhasin shares that even when financially comfortable, he still occasionally experiences feelings of ...
