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Dharmesh Shah, a veteran in the CRM industry with over 30 years of experience, discusses the evolution of CRM since the landmark introduction of cloud-based CRM solutions by Salesforce more than 25 years ago.
Shah emphasizes that the last major transformation within the CRM industry was Salesforce's launch of its cloud platform, which revolutionized the field. According to Shah, this shift led to every successful CRM eventually adopting a cloud-based model in order to stay competitive and efficient.
Shah's insights draw attention to how the initial introduction of cloud CRM by Salesforce has set a standard that continues to influence CRM systems. This shift highlights the critical role that technological innovation plays in shaping longstanding industries.