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Artificial intelligence is set to fundamentally change how businesses operate, according to Marcelo Claure. Speaking at the FIIKSA event in Miami, Claure stated that AI is a ''horizontal layer'' that will impact every company, job, and business function in the U.S. He emphasized the need for organizations to understand where the real return on investment in AI can be found as this technology spreads across industries.
Claure has recently hosted FIFA president Gianni Infantino and his wife for a luncheon in Miami. He has also weighed in on sports management issues, criticizing Bolivian football leaders for their handling of the national league. These engagements highlight Claure’s active involvement in both business and sports circles.