Hershey appoints insider Dave Hulays as CFO amid consumer demand resilience
Hershey is reshaping its finance leadership as it manages a difficult macroeconomic backdrop and continued strength in demand for its products. The leadership change takes effect immediately, while the outgoing finance chief shifts to a strategic projects role before a planned retirement in early 2027.
Highlights
- Hershey appoints company veteran Dave Hulays as chief financial officer effective immediately, replacing Steve Voskuil who becomes senior vice president, strategic projects.
- Steve Voskuil will retire in early 2027, providing Hershey with an extended senior leadership transition period amid challenging macroeconomic conditions.
- Hershey beat second-quarter sales and profit estimates in July and is expanding its seasonal product mix with more salty snacks to target health-conscious consumers.
Finance leadership transition at Hershey
As reported by Reuters, Hershey on Wednesday names company veteran Dave Hulays as chief financial officer, replacing Steve Voskuil with immediate effect. Hulays joined Hershey in 2012 as vice president of finance for Canada and later takes on broader financial leadership roles across the company's U.S. and international businesses.Before joining Hershey, Hulays spends nearly 15 years at Procter & Gamble in commercial, supply chain and global business development positions. Hershey says Voskuil, who leads the finance organization for the past seven years, moves to the role of senior vice president, strategic projects, focused on initiatives for the chief executive and board.
Operational backdrop and market positioning
Voskuil also announces his intention to retire in early 2027, giving Hershey a transition period as it adjusts its senior leadership team. The change comes as the maker of Reese's chocolates navigates a challenging macroeconomic environment while still benefiting from robust demand and higher prices.Hershey beat second-quarter sales and profit estimates in July and has been broadening its seasonal product mix. The company adds more salty snacks, including popcorn, cheese puffs and pretzels, to its Halloween range as it seeks to appeal to health-conscious consumers.
Our earlier report on BP’s chair transition explained how the company moved to restore stability after boardroom turmoil by confirming interim chair Ian Tyler as permanent chair following Albert Manifold’s exit. We also noted the planned departure of senior independent director Amanda Blanc, highlighting BP’s broader effort to strengthen oversight and steady governance as CEO Meg O’Neill shapes strategy.
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