Social Media Trends and Content from Tulio Rocha

Tulio Rocha isn’t your typical crypto influencer—he’s a teacher first. Over the years, he’s grown a strong following in Latin America by explaining crypto in a way that actually makes sense to everyday users. With over 212,000 followers on X and nearly 100,000 on Instagram, Tulio keeps it grounded. In 2025, he rolled out a free educational series in Portuguese that walks beginners through key topics like wallet security, how taxes work, and how to use DeFi tools. His short-form videos across social platforms have now passed 1.4 million views, a sign that people are hungry for clear, no-nonsense guidance.

What makes Tulio different is his refusal to promote hype coins or take shady sponsorships. He’s been a trusted speaker at major LATAM Web3 events and recently hosted panels at the Rio Blockchain Summit focused on CBDCs and crypto regulation. He posts three to five times a day and keeps his tone friendly, visual, and easy to digest, perfect for those just starting out. Tulio isn’t chasing virality; he’s building a foundation for long-term adoption, especially for those who are often left out of global crypto conversations due to language or access barriers.