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Eastman Kodak has partnered with Universal Pictures and Amblin Entertainment to create collectible postcards supporting the theatrical release of Steven Spielberg's latest film, Disclosure Day. The postcards are being printed on the KODAK PROSPER ULTRA 520 Press, highlighting Eastman Kodak's advanced printing technology.
This collaboration marks a promotional push tied directly to the movie's debut, leveraging branded collectibles and next-generation press equipment. Additional details about the initiative can be found on the company's website.
Eastman Kodak continues to position itself as a leading industrial manufacturer with a focus on print, digital, and film, according to its recent statement on its industrial operations. The company has also targeted sustainability in the sector through the introduction of SONORA Process Free Plates, which aim to reduce waste in global printing. These developments follow the company's ongoing efforts to showcase its printing technology.