Scholastic promotes eGift cards to drive book purchases

Scholastic promotes eGift cards to drive book purchases
Scholastic pushes eGift cards

Scholastic is urging customers to consider digital eGift cards, positioning them as an ideal way to let book lovers choose their next read.

The company highlights the nostalgic excitement of selecting new books and suggests that eGift cards offer a personalized and convenient gifting option. Scholastic continues to focus on digital engagement to expand its reach with readers and shoppers. Details are being clarified.

This material may contain third-party opinions, none of the data and information on this webpage constitutes investment advice according to our Disclaimer. While we adhere to strict Editorial Integrity, this post may contain references to products from our partners.