Meta plans stablecoin payouts for creators across Facebook and Instagram

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Meta plans stablecoin payouts for creators

Stripe’s Bridge and regulatory shifts open the door

The leading potential partner is said to be Bridge, a platform acquired by Stripe in a roughly $1.1 billion deal in 2024. In February 2026, Bridge received conditional approval from the Office of the Comptroller of the Currency (OCC) to establish a national trust bank, allowing the company to issue stablecoins, provide custody services, and manage reserves under federal oversight.

This marks a significant development, as Bridge would be able to operate within the framework of the GENIUS Act, adopted in July 2025, which created a federal legal structure for reserve-backed payment stablecoins in the United States. The OCC approval reflects growing regulatory interest in building stable infrastructure for digital dollars and potentially reduces legal risks for large-scale technology integrations.

Meta has not disclosed which specific stablecoins will be supported, whether the integration will operate directly at the blockchain level or through an abstracted payment interface, or which jurisdictions will serve as pilot markets. The company has also not clarified how wallet custody and compliance requirements will be handled.

Stablecoins as a tool for mass payouts

Integrating stablecoins into Meta’s ecosystem could significantly reduce transaction costs for international payouts, especially for smaller sums around $100, where traditional bank transfers are often inefficient and expensive.

US dollar-pegged stablecoins enable near-instant settlement with low fees and without the need for currency conversion, making them well suited for cross-border transactions. Stablecoin-based payment networks are already being used in various products and services to accelerate and lower the cost of international transfers, positioning Meta as a potential major player in this space.

The broader stablecoin infrastructure context

Bridge’s OCC charter approval is part of a broader wave of efforts to bring stablecoin infrastructure under regulated federal oversight. In addition to Bridge, several companies — including Circle, Ripple, Paxos, Fidelity Digital Assets, and BitGo — received similar conditional approvals from the OCC in late 2025, signaling rising institutional interest and a push to operate within the formal US banking system.

Against this backdrop, Meta faces a clearer regulatory environment compared to the Diem project, when regulators raised concerns about the influence of a private company over global payments. The new approach — leveraging existing stablecoins within regulated infrastructure — lowers entry barriers and lays the groundwork for broader adoption of digital dollars.

Recently we wrote that Bloomberg Intelligence estimates Coinbase’s stablecoin revenue could expand two to seven times if USDC adoption in payments accelerates. Stablecoin-related income already represents about 19% of Coinbase’s total revenue in 2025, largely tied to its revenue-sharing agreement with Circle.

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