SoFi shares jump as stock buying pressure builds

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SoFi rises 2.01% today to $16.28

Highlights

SoFi launched SoFiUSD, a fully redeemable stablecoin on Ethereum and Solana, expanding its digital finance ecosystem.
WCG Wealth Advisors acquired 39,299 shares in Q4, as the stock faces scrutiny over loan demand and stablecoin adoption.
SoFi trades below key moving averages with short-term momentum mixed, and is likely to remain rangebound between $15.65 and $16.70 absent a technical breakout.

Digital expansion and fund inflows amid adoption and credit concerns

SoFi has introduced its own bank-grade stablecoin, SoFiUSD, designed to be fully redeemable at a 1:1 ratio with the U.S. dollar and initially accessible via Ethereum and Solana, with further blockchain support planned. Members can buy, sell, hold, and convert SoFiUSD within the SoFi app, which broadens the company’s financial services reach on digital rails. In addition, WCG Wealth Advisors LLC disclosed the acquisition of 39,299 shares of SoFi in the fourth quarter, while last week’s stock performance saw some reaction to concerns over loan demand, credit quality, and stablecoin adoption rates.

Anton Kharitonov, expert at Traders Union, notes persistent selling in SoFi, as the price remains below all major moving averages. He highlights mixed momentum and weak trend conviction, underlined by a lackluster RSI and soft ADX. Although news of the SoFiUSD stablecoin adds a digital angle, the real market response appears limited. Kharitonov points out that rally attempts stall below key resistance and short-term indicators remain conflicted. "Until the price can break above $16.86 decisively, I expect bears will keep control in the coming sessions."

Viktoras Karapetjanc, expert at Traders Union, sees SoFi's launch of SoFiUSD and new institutional inflows as building blocks for the next phase of growth. He acknowledges recent technical pressure, but believes the expansion into blockchain-based products supports the company's innovative edge. Strong fundamentals and ongoing developments set the stage for opportunity despite short-term pullbacks. "With SoFiUSD strengthening the platform and fresh institutional interest, I remain confident that upside potential remains strong as the market digests these catalysts."

Seller control persists as momentum signals diverge around resistance

SoFi is trading below the 20-day moving average ($16.31), 50-day ($16.74), and well beneath the 200-day ($23.06), signaling continued pressure from sellers across short, medium, and long-term horizons. The nearest dynamic support according to the Ichimoku indicator (Kijun) is at $16.86, which now acts as initial resistance, with the 50-day moving average above as the next barrier.

Momentum signals are mixed: the Moving Average Convergence Divergence (MACD) on the daily chart gives a mild buy signal, but the Average Directional Index (ADX) remains neutral and soft at 16.53, indicating weak trend conviction. The Relative Strength Index (RSI) is lackluster at 45.03 with a sell forecast, and the Commodity Channel Index (CCI) is near neutral as well, while Bull/Bear Power (BBP) at 0.04 shows slight buyer dominance but in an oversold setting. Intraday, the stock is up $0.32 or 2.01% and opened with a small upside gap. Price currently sits in the upper part of today's range, with intraday volatility at 2.63%. The tone is marked by strength toward highs, although the daily indicators present notable divergence as short-term oscillators and trend instruments send conflicting messages.

Earlier, analysts noted that SoFi was undergoing sustained selling pressure and elevated volatility, warranting a cautious outlook. With mixed momentum signals and new initiatives like the SoFiUSD stablecoin expanding its digital footprint, traders should closely monitor price action near the $16.86 resistance for any breakout or renewed downside risk.

Source of Data: SOFI Price Analysis by TU

The analysis is based on a proprietary model combining technical, on-chain, and expert data. Not investment advice. See methodology

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