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Lourdes Sánchez, dancer and TV presenter, crypto influencer at Focusw3b Agency, discusses the importance of lore in the growth of memecoin projects. Sánchez points to @GameOfCatogob, a project that skips directly to the creation of an entire kingdom complete with themes such as nine lives, dragons, rival kingdoms, and a quest for one throne.
Sánchez favors meme projects that offer their communities engaging stories and interactive experiences beyond just a token ticker.
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Sánchez previously reported on TORO's launch on Robinhood Chain with a tokenized assets approach. She has also covered the holder snapshot for the CGX token set for 25 September. Her recent commentary expands on the role of narrative and community engagement in crypto projects.