Townsquare Media asserts digital will drive future company growth

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Parshwa Turakhiya

11.05.2026

Townsquare Media asserts digital will drive future company growth — Townsquare Media shifts to digital

Townsquare Media has shifted its business strategy from a traditional broadcast approach to focus primarily on digital platforms.

Chief Executive Officer Bill Wilson described digital as the company’s growth engine and affirmed that it will remain at the core of Townsquare Media’s expansion plans. The company is aiming to leverage local digital media to fuel its future development and distance itself from its legacy roots as a broadcast-only operation.

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Townsquare Media previously featured DJ Digital on Kirkpatrick and Company, focusing on the need to maintain media relevance in a competitive industry. The company emphasized its commitment to local roots during the DJ Digital media segment. These efforts align with the company’s current strategy to prioritize digital platforms over traditional broadcast channels.

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