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U.S. banking giant Citigroup has reaffirmed its buy recommendation on shares of Strategy (MSTR, formerly MicroStrategy), signaling continued bullish sentiment on Wall Street toward the company’s Bitcoin-focused strategy. The move comes shortly after many companies with similar crypto treasury strategies reported unrealized losses following the recent crypto market downturn.
Citigroup’s decision also follows statements from Strategy’s management confirming plans to continue accumulating Bitcoin despite significant financial losses. For the fourth quarter of 2025, the company reported net losses of $12.4 billion, though executives insist this does not threaten its financial stability. The update was reported by BitcoinTreasuries on X.
Citigroup analyst Peter Christiansen noted that institutional investor interest in the company founded by Michael Saylor remains strong, even as MSTR shares have fallen more than 50% over the past three months.
Citigroup initiated coverage of Strategy in October last year with a buy rating and a price target of $485. In December, the bank lowered its target to $325 following the crypto market crash, while maintaining its positive outlook.
Other investment firms, including Canaccord Genuity, Maxim Group, and TD Cowen, share a similar view, although they have significantly reduced their price targets. For instance, Maxim Group cut its target from $425 to $200 last week.
Previously, MSTR shares plunged more than 17% in a single day after Bitcoin dropped over 14%, marking one of the steepest one-day declines in years and pushing the stock to a two-year low. Trading volume surged to 56 million shares, well above the average of 22 million.
At the time of writing, Bitcoin was down more than 2% over the past 24 hours, trading around $69,100, with an intraday range between $68,400 and $72,200.
Strategy previously reported substantial losses for the fourth quarter of 2025, primarily due to unrealized losses stemming from the decline in Bitcoin prices. As of quarter-end, the company held 713,502 BTC, acquired at an average price of approximately $76,000 per coin.
As a result of Bitcoin’s price decline, total unrealized losses are estimated to range from $6.5 billion to $12.4 billion, depending on valuation dates and market prices.
At the same time, Strategy maintains more than $2.25 billion in cash reserves, sufficient to cover dividend and debt obligations for over 2.5 years without selling Bitcoin. The company stresses that despite heightened market volatility, it remains committed to its long-term BTC accumulation strategy.
It is worth noting that MicroStrategy shares continue to trade under persistent downward pressure.