NFT market shifts toward larger deals despite fewer trades

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Artem Shendetskii

25.03.2026

NFT market shifts toward larger deals despite fewer trades — NFT buyers double as transaction volume sharply declines

The number of NFT buyers increased by 100% over the week, reaching 236,771 participants. At the same time, the number of sellers grew even more — by 141.83%, to 295,021.

However, the total number of transactions declined by 31.63%, totaling 903,279 trades, according to CryptoSlam data.

This indicates a shift in market participant behavior. There are more users, but they are making fewer transactions. At the same time, the average deal size has increased. This dynamic points to a redistribution of liquidity. The market is shifting from mass activity to larger trades. This is changing the typical structure of the NFT segment.

Ethereum maintains leadership, Polygon shows explosive growth

Ethereum retained first place in sales volume with $8.69 million, posting a 21.25% increase. The number of buyers on the network rose by 30.28% to 5,370. Bitcoin ranked second with $8.53 million in volume but declined by 34.10% over the week. Meanwhile, BTC-NFT buyers increased by 43.44% to 9,210.

Polygon showed the strongest growth — +799.21% to $7.24 million. Including wash trading, the network’s volume reached $21.68 million (+2,591.88%). Base also recorded steady growth at $5.22 million (+31.24%). BNB Chain, by contrast, dropped nearly 44% despite an increase in users.

Individual collections drive the market

The main driver of the week was the Courtyard collection on Polygon. It generated $6.47 million in volume, accounting for most of the network’s growth. The number of buyers increased by 653%, while sellers rose by 218%.

Second place went to BTC collections $X@AI with $3.87 million in volume, but with only 16 transactions. This highlights capital concentration in large trades. Flying Tulip on Ethereum recorded $3.77 million with nearly 59% growth. A Base-based collection ranked fourth with $3.20 million and 32,581 transactions. Immutable and Solana also showed growth, but with smaller volumes. The market is becoming increasingly dependent on individual projects.

Large trades reshape demand structure

The largest sale of the week reached $3.86 million (54.3 BTC) for a single Bitcoin NFT. The next major deals also involved BTC Ordinals, each worth 2 BTC. This confirms the trend toward large purchases instead of массовых transactions.

Despite a 100.75% increase in buyers, total volume grew by only 9.78%. This suggests a decline in the average number of NFTs per user. Most of the growth came from a single project — Courtyard. Without it, the overall trend would appear weaker. A more reliable signal is Ethereum’s growth without significant wash trading, indicating genuine demand rather than artificial activity.

Recently we wrote that the total cryptocurrency market capitalization stands at around $2.43 trillion, showing a daily increase of about 1%, while the Fear & Greed Index remains at 35 (fear), indicating continued investor caution despite the recent price recovery.

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