Ethan Mollick explores hypothetical medieval investments

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Artem Shendetskii

02.01.2026

Ethan Mollick explores hypothetical medieval investments — @emollick: Mollick explores medieval investments

Ethan Mollick explored the idea of investing $1,000 retroactively in the medieval era, using conversational AI tools for suggestions. ChatGPT suggested a share in Stora Kopparberg, highlighting the historic profit potential of the Swedish mining entity. Other AI responses included owning Magna Carta storage and establishing a waqf at Al-Azhar, showcasing varied investment perspectives across different regions and institutions.

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The interplay between historical speculation and modern analytical tools, as seen in Mollick’s experiment, reflects a broader trend in the financial sector of leveraging unconventional methods for insight. This approach aligns with patterns observed when major institutions, such as JPMorgan, incorporated Mollick’s analytical graphics into their own analyst reports—a testament to the growing influence of innovative perspectives in investment research. For further context on this integration, see how JPMorgan integrates Ethan Mollick graphics in analyst reports.

This material may contain third-party opinions, none of the data and information on this webpage constitutes investment advice according to our Disclaimer. While we adhere to strict Editorial Integrity, this post may contain references to products from our partners.

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