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Dan Ives, managing director / senior equity analyst at Wedbush Securities, has increased his price target for Apple to $400. Ives attributes this move to the company's growing role in artificial intelligence, anticipating that roughly 20% of the world's population could access AI through Apple devices over the coming years.
According to Ives, Apple is poised to participate in the AI revolution, marking a significant strategic shift for the company.
Ives previously set a $350 price target for Apple, citing strength in iPhone sales, expansion in Services, and emerging AI plans in an earlier note. He has also highlighted robust cloud performance and Azure’s growth as drivers for AI adoption in the tech sector in a separate analysis. His latest Apple outlook follows continued focus on AI’s integration across major technology companies.