Anndy Lian: Marketing is essential for crypto projects, not a sign of concern

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15.10.2026

Anndy Lian: Marketing is essential for crypto projects, not a sign of concern — Marketing viewed as key for crypto

Anndy Lian argued that marketing is a fundamental requirement for crypto projects rather than something that should raise concern among people.

He referenced advice from a friend suggesting that aggressive marketing efforts indicate potential risk, describing the lesson he learned from projects such as HEX, PULSECHAIN, and SAFEMOON. However, Lian questioned the logic of avoiding coins that engage in active marketing and suggested that choosing projects with no visible marketing may not be a better alternative.

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Lian has previously called for the crypto industry to prioritize innovative solutions over incremental changes, according to his recent remarks. In another market update, he highlighted the possibility of the $84,245 resistance level being tested, questioning buyer commitment at that price point in a separate analysis. These comments reflect his ongoing engagement with both sector strategy and technical developments.

This material may contain third-party opinions, none of the data and information on this webpage constitutes investment advice according to our Disclaimer. While we adhere to strict Editorial Integrity, this post may contain references to products from our partners.

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