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The rise in artificial intelligence-driven personalization has intensified the need for robust fraud prevention strategies, EPAM Systems emphasizes. As technology advances, banks are urged to integrate fraud prevention as a fundamental part of their enterprise strategy rather than keeping it as a compliance formality.
EPAM Systems suggests that banks need to address fraud prevention as a core component of their operations to combat sophisticated fraud techniques effectively. The company outlines initial steps financial institutions can take to evolve their current strategies, helping ensure their systems remain resilient against new threats.