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Japan game event draws PubMatic to spotlight app monetization and programmatic growth

Japan game event draws PubMatic to spotlight app monetization and programmatic growth
PubMatic joins Japan gaming summit

PubMatic will participate in Game Future Summit 2026, one of Japan's largest events dedicated to game marketing and growth.

The company plans to engage with industry leaders and visitors at its booth, aiming to discuss advancements in app monetization, programmatic advertising, and strategies for sustainable revenue growth. The event is expected to position PubMatic within Japan's rapidly evolving digital advertising landscape.

PubMatic recently introduced a golf-focused ad package, allowing brands to reach tournament audiences across premium CTV, mobile, and desktop platforms through its golf tournament ad initiative. The company also brought together industry leaders at a UK CTV Summit in Scotland to discuss AI's role in streaming and digital advertising. These initiatives reflect PubMatic’s engagement with targeted advertising solutions and industry dialogue.

This material may contain third-party opinions, none of the data and information on this webpage constitutes investment advice according to our Disclaimer. While we adhere to strict Editorial Integrity, this post may contain references to products from our partners.

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