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PubMatic convenes UK CTV Summit to chart AI advances in streaming technology
PubMatic gathered leading executives from the buy-side and sell-side at its UK CTV Summit held at Cameron House, Loch Lomond, Scotland last week.
The event, themed The AI Revolution Will Be Streamed, focused on the impact of artificial intelligence on connected TV and digital advertising. Key industry participants included representatives from Warner Bros. Discovery, Channel 4, Roku, Brainlabs, Publicis Media, and LG Ad Solutions, highlighting strong cross-sector engagement. Discussion topics centered around AI-driven innovation, automation, and the evolving landscape of streaming media and advertising in the U.K. Details on specific announcements or partnerships remain undisclosed.
PubMatic has previously introduced agentic AI to help marketers achieve faster real-time execution and deeper insights in programmatic advertising, according to a recent announcement here. The company’s CEO also appeared at Jounce Media’s SPO Summit to discuss the agentic era and the next phase of programmatic advertising at a separate industry event. These initiatives come as AI adoption increases across the digital advertising sector.
This material may contain third-party opinions, none of the data and information on this webpage constitutes investment advice according to our Disclaimer. While we adhere to strict Editorial Integrity, this post may contain references to products from our partners.
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