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Smith & Wesson Brands has launched a new giveaway campaign featuring its Bodyguard 2.0 RFX1 Bundle. The initiative offers participants the chance to win a Bodyguard 2.0 with a factory-installed Viridian RFX1 Sight, along with their choice of any Bodyguard 2.0 slide from the company’s website.
This promotional effort is designed to enhance consumer interest and engagement with Smith & Wesson Brands’ latest product lineup. The giveaway is free to enter and subject to specific terms and conditions, with no purchase necessary.
The company has recently pursued similar promotions, including a giveaway for its Model 1854 rifle and Neutrino suppressor that concludes on July 9. In product development, Smith & Wesson Brands also introduced the M&P15 AXE pistol with Gemtech GVAC technology earlier this year. These efforts come as the firm continues to expand its product offerings and consumer engagement initiatives.