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Investment commentator Kenneth L. Fisher shared a quote attributed to Bernard Baruch, pointing to the notion that information universally known may be of little practical use to investors.
The message, ''Something that everyone knows is not worth knowing,'' underlines a common principle in financial markets: widely disseminated facts or consensus views are often already priced in and may not yield a competitive edge.
Fisher's commentary, as part of his ongoing quote series, encourages investors to seek differentiated insights rather than rely on what is already common knowledge.
Fisher has previously highlighted other guiding principles in his commentary. In one post, he relayed John Neff's advice about maintaining humility in investment decisions, cautioning against overconfidence in financial choices (link). He has also discussed the role of constructive self-talk in shaping positive personal outcomes, referencing insights from Brian Tracy (link).