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TKO Group Holdings has established new partnerships by bringing together UFC, Zuffa Boxing, and Paramount Social Impact with organizations including Onsideyz, The Grapple Hub, and ReOrg. This collaboration led to two youth fitness seminars and sponsorship of a jiu-jitsu open event held during UFCLondon fight week.
Athletes led young participants through the fundamentals of boxing, wrestling, and jiu-jitsu, aiming to foster physical fitness and talent within the youth community. The initiative reflects a growing industry focus on expanding the reach of combat sports to younger generations.
Earlier this year, TKO Group Holdings launched youth fitness seminars and hospital outreach in Mexico in partnership with UFC and local organizations, according to a previous company update. The group also highlighted its UFC Performance Institute in Mexico City as a model for elite athlete training and development in a separate report. These initiatives add to TKO's recent engagement efforts during UFCLondon fight week.