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Backblaze, Inc. unveils broadcast cloud storage partnership with ToolsOnAir at NABShow
Backblaze, Inc. is set to showcase its latest collaboration with ToolsOnAir during the NABShow, focusing on modernizing broadcast workflows through cloud storage solutions.
Attendees can learn firsthand how this partnership enables users to record, store, and play content directly from secure cloud infrastructures. The presentation will be led by Peter Steiner and takes place at Booth N1259 on Tuesday, April 21 at 2:00 p.m. PT / 5:00 p.m. ET. This initiative is designed to enhance efficiency and security for broadcast professionals seeking scalable storage options in the cloud.
Backblaze recently announced the end of support for Backup Exec in March 2026, advising customers to migrate to its B2 cloud storage. The company has also advocated for automating cloud storage retention using S3-compatible lifecycle rules. These efforts reflect Backblaze's ongoing focus on streamlining data management for enterprise users.
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