PubMatic hosts Japan CTV Offsite 2026 to advance TV advertising collaboration

PubMatic hosts Japan CTV Offsite 2026 to advance TV advertising collaboration
PubMatic unites Japan broadcasters

PubMatic brought together leading broadcasters from across Japan for its Japan CTV Offsite 2026 in Odawara last week.

The two-day event featured open discussions and collaborative sessions focused on the future of TV advertising, offering a forum for strategic dialogue among industry leaders. Attendees addressed emerging challenges and opportunities in the connected TV sector while exploring ways to drive innovation across the Japanese media landscape.

PubMatic recently announced its role at the Game Future Summit 2026 in Japan, where it focused on app monetization and revenue strategies. Earlier this year, the company reported 80 percent year-over-year growth in emerging revenue from AI-powered campaigns and AgenticOS adoption. These developments come as PubMatic engages industry leaders to address innovation and growth in Japan's connected TV sector.

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